The roots, rituals, and rhetorics of change [electronic resource] : North American business schools after the Second World War / Mie Augier and James G. March.

9780804778916 (ebook) :

Stanford, California : Stanford Business, 2011.

1 online resource (364 p.)

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Description based on print version record.

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Some rather remarkable changes took place in North American business schools between 1945 and 1970, altering the character of these institutions, the possibilities for their future, and the terms of discourse about them. This period represents a minor revolution, during which business school are reported to have become more academic, more analytic, and more quantitative. This book considers these changes and explores their roots.

Stanford scholarship online.

Print version

Books / Online

English

May 03, 2016

Includes bibliographical references and index.