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The art of the start 2.0 : the time-tested, battle-hardened guide for anyone starting anything
Author
Uniform Title
Art of the start
Title
The art of the start 2.0 : the time-tested, battle-hardened guide for anyone starting anything / Guy Kawasaki.
ISBN
9781591847847
1591847842
9780241187265
0241187265
9780241972212
Edition
Revised and expanded edition.
Publication
New York : Portfolio/Penguin, 2015.
Copyright Notice Date
©2004
Physical Description
x, 326 pages : illustrations ; 25 cm
Summary
Newly revised and updated, a 10th-anniversary edition of an iconic, best-selling guide for start-ups provides expert advice on a wealth of topics -- including writing a business plan, recruiting, raising capital and branding. --Publisher's description.
Format
Books
Language
English
Added to Catalog
April 04, 2019
Bibliography
Includes bibliographical references and index.
Contents
Conception : The art of starting up
Activation : The art of launching
The art of leading
The art of bootstrapping
The art of fund-raising
The art of pitching
Proliferation : The art of building a team
The art of evangelizing
The art of socializing
The art of rainmaking
The art of partnering
The art of enduring
Obligation : The art of being a mensch
Afterword
What do entrepreneurs do?
After afterword.
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