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Crash course in marketing for libraries
Author
Title
Crash course in marketing for libraries / Susan Webreck Alman.
ISBN
9781591584308 (alk. paper)
1591584302 (alk. paper)
Published
Westport, Conn. : Libraries Unlimited, 2007.
Physical Description
1 online resource
Variant and related titles
Internet Archive collection.
Format
Books
Language
English
Added to Catalog
May 08, 2020
Series
Crash course series
Bibliography
Includes bibliographical references (p. 169-173) and index.
Contents
The planning process for your marketing plan
Develop a marketing plan
Communicate to the community : using the media, newsletters, and annual reports to market the library
Fund-raising.
Subjects
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