Title
Management Research Methodology : Integration of Principles, Methods and Techniques / Krishnaswamy, K.
ISBN
9788177585636
8177585630
9788131774885
8131774880
Publication
Pearson India, 2006.
Physical Description
1 online resource (599 pages)
Local Notes
Access is available to the Yale community.
Notes
Made available through: Safari, an O'Reilly Media Company.
Access and use
Access restricted by licensing agreement.
Summary
The subject of management research methodology is enthralling and complex. A student or a practitioner of management research is beguiled by uncertainties in the search and identification of the research problem, intrigued by the ramifications of research design, and confounded by obstacles in obtaining accurate data and complexities of data analysis. Management Research Methodology: Integration of Principles, Methods and Techniques seeks a balanced treatment of all these aspects and blends problem-solving techniques, creativity aspects, mathematical modelling and qualitative approaches in order to present the subject of Management Research Methodology in a lucid and easily understandable way.
Variant and related titles
O'Reilly Safari. OCLC KB.
Added to Catalog
December 09, 2020
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