Churn analysis. Churn and behavior.

[First edition].

[Place of publication not identified] : Manning Publications, [2022]

1 online resource (1 video file (34 min.)) : sound, color.

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In this video, Carl Gold explains module number 3: Churn and Behavior. The objective of this milestone is: - Create visualizations that show whether and by how much each metric is related to customer churn. When you are done, you should be able to answer questions like the following: * Which customer metric has the greatest impact on churn? For metrics behaviors that most customers participate in, at what level of the metric is the customer relatively healthy in terms of their engagement with the service?.

Images / Online / Video & Film

English

May 03, 2022

Carl Gold, presenter.