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Business model innovation : strategic and organizational issues for established firms
Title
Business model innovation : strategic and organizational issues for established firms / Constantinos Markides.
ISBN
9781108993241
9781108995054
Publication
Cambridge : Cambridge University Press, 2023.
Physical Description
1 online resource (62 pages) : digital, PDF file(s).
Local Notes
Access is available to the Yale community.
Notes
Also issued in print: 2023.
Description based on online resource; title from PDF title page (viewed on June 6, 2023).
Access and use
Access restricted by licensing agreement.
Summary
This text approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.
Variant and related titles
Cambridge core frontlist 2023.
Other formats
Print version :
Format
Books / Online
Language
English
Added to Catalog
June 22, 2023
Series
Cambridge elements. Elements in business strategy,
Bibliography
Includes bibliographical references.
Audience
Specialized.
Subjects
Bookmark As
Citation
