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Videolised Society

Title
Videolised Society [electronic resource] / by Jian Meng, Hui Zhao.
ISBN
9789819964192
Edition
1st ed. 2023.
Publication
Singapore : Springer Nature Singapore : Imprint: Palgrave Macmillan, 2023.
Physical Description
1 online resource (XXI, 348 p.) 30 illus., 28 illus. in color.
Local Notes
Access is available to the Yale community.
Access and use
Access restricted by licensing agreement.
Summary
This book traces the development of video (especially short video, duan shipin) in China over the past few years, exploring how these videos engaged with China's rapidly changing society, how they enriched existed theories of society, media and communication, and new theories to be extracted. The book offers a new, critical model for understanding the relationship between video, video theory, video industry and the State. This book sheds light on the overall description and explanation of the current socio-political, economic and cultural environment concerning the development of video (especially short video). It interprets the emergence of the "Social Videolization" through the subjects of media psychology, communication studies and cultural criticism, media industrial studies, sociology and anthropology. Jian Meng is a professor and doctoral supervisor in Journalism School of Fudan University. He is the head of provincial and ministerial-level news release assessment team for Information Office of the State Council, director of Fudan University National Center for Cultural Innovation Research, vice-president of Communication Association of China, director of Research Center for Visual Culture of Fudan University. Hui Zhao is a professor at the School of Drama, Film and Television, Communication University of China. She was a visiting researcher in the field of public opinion and intelligence at Seoul National University, South Korea, a visiting scholar at the University of Southern California, a senior visiting scholar at the Chinese University of Hong Kong.
Variant and related titles
Springer ENIN.
Other formats
Printed edition:
Printed edition:
Printed edition:
Format
Books / Online
Language
English
Added to Catalog
January 17, 2024
Contents
Chapter I: Videolised Society: Profound Insights into the Streaming Audio and Video Revolution
Part I: Theoretical Explanation
Chapter 2: Shaping Society-Videolised Society from a Sociological Perspective
Chapter 3: Analysing Videolised Society from a Media-Centric Perspective-Everything Being a Medium
Chapter 4: Motivating a Videolised Society-Technological Forces and their Implications
Chapter 5: Creating a New "Blue Ocean" for the New Economy-Analysing Industrial Patterns in a Videolised Society
Chapter 6: Creating a New Form of Social Discourse-Videolised Society from a Social Discourse Perspective
Chapter 7: Videolised Society and New Cultural Ecology-A New Cultural Presence
Chapter 8: Peering into Society and Life-Videolised Society and the Complex Viewing Psychology
Chapter 9: No Distance Too Far-The Discourse Mechanism of China's Image Communication in a Videolised Society
Chapter 10: Viewing Videolised Society from a New Perspective-an Interpretation from the Perspective of Social Criticism
Part II: Videolised Society in Practice
Chapter 11: Transforming the Role of Audiovisual Content Producers in a Videolised Society
Chapter 12: Monetising Content and Building a Community in a Videolised Society - Research on Mainstream Short-form Video Platforms in China
Chapter 13: Promoting Videos and the Economy-Business Models in a Videolised Society
Chapter 14: Recording Life in a Videolised Society-Short-form Vlogs and News Videos
Chapter 15: Entertainment and Art in a Videolised Society
Chapter 16: Knowledge and Cognition in a Videolised Society
Chapter 17: Status Quo and the Development of Short-Form, Medium-Form, and Long-Form Video Platforms
Chapter 18: New Audiovisual Presentation of Mainstream Values-Media Convergence and Transformation Strategies of Mainstream Chinese Media
Part III: Panoramic Focus
Chapter 19: Research Overview of Videolised Society
Chapter 20: Report on the Status Quo and Development of Short-form Video Research in China
Chapter 21: Research on the Development of Audiovisual Content and Platforms in China's Short-form Video Industry.
Also listed under
Zhao, Hui. author.
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