Edited by Larry Kirkman and Karen Menichelli.

"Strategic communications for nonprofits : introducing a series of media guides"--cover.

On cover: Talk radio -- Voice programs -- Op-eds -- Using video -- Media advocacy -- Cable access -- Electronic networking -- Strategic media.

Advocacy advertising > Handbooks, manuals, etc.

Nonprofit organizations > Marketing > Handbooks, manuals, etc.

Advertising, Public service > Handbooks, manuals, etc.

Benton Foundation.