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Sign wars : the cluttered landscape of advertising
Author
Title
Sign wars : the cluttered landscape of advertising / Robert Goldman and Stephen Papson.
ISBN
1572300140 (hard)
1572300345 (pbk.)
Published
New York : Guilford Press, 1996.
Physical Description
xiii, 322 p. : ill. ; 24 cm.
Format
Books
Language
English
Added to Catalog
June 01, 2002
Series
Critical perspectives
Bibliography
Includes bibliographical references (p. 295-309) and index.
Subjects
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