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An introduction to international marketing : a guide to going global
Author
Title
An introduction to international marketing : a guide to going global / Keith Lewis and Matthew Housden.
ISBN
0749422467
Published
London : Kogan Page, 1998.
Physical Description
v, 186 p. : ill. ; 24 cm.
Variant and related titles
International marketing
Format
Books
Language
English
Added to Catalog
June 01, 2002
Series
Bibliography
Includes bibliographical references (p. <179>-180) and index.
Subjects
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