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The codes of advertising : fetishism and the political economy of meaning in the consumer society

Title
The codes of advertising : fetishism and the political economy of meaning in the consumer society / Sut Jhally.
ISBN
041590353X (pb)
0312002114
Published
London ; New York : Routledge, 1990.
Physical Description
225 p. : ill. ; 23 cm.
Notes
Originally published: New York : St. Martin's Press, 1987.
Format
Books
Language
English
Added to Catalog
June 01, 2002
Bibliography
Includes bibliographical references (p. [206]-221) and index.
Citation

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