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Information and redress, consumer needs and company responses : the case of the personal care industry
Author
Title
Information and redress, consumer needs and company responses : the case of the personal care industry
Published
Cambridge, Mass. : Marketing Science Institute, 1975.
Physical Description
29 p. ; 28 cm.
Notes
On cover: Preliminary research report.
Format
Books
Language
English
Added to Catalog
June 01, 2002
Series
Report / Marketing Science Institute ; no. 75-113
Working paper
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Citation
