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Multinational marketing management

Title
Multinational marketing management [by] Warren J. Keegan.
ISBN
0136047939
Published
Englewood Cliffs, N.J., Prentice-Hall [1974]
Physical Description
xiv, 593 p. illus. 23 cm.
Format
Books
Language
English
Added to Catalog
October 07, 2002
Bibliography
Includes bibliographies.
Citation

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