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Business strategy in a semiglobal economy
Author
Title
Business strategy in a semiglobal economy [electronic resource] / Panos Mourdoukoutas.
ISBN
0765613417 (hardcover : alk. paper)
0765613425 (pbk. : alk. paper)
Published
Armonk, N.Y. : M.E. Sharpe, c2006.
Physical Description
xv, 213 p. : ill. ; 24 cm.
Local Notes
Access is available to the Yale Community.
Notes
Electronic reproduction. Palo Alto, Calif. : ebrary, 2007. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
Access and use
Access restricted by licensing agreement.
Format
Books / Online
Language
English
Added to Catalog
March 03, 2008
Bibliography
Includes bibliographical references (p. 197-207) and index.
Contents
Introduction : the rise of the semiglobal economy
The highly globalized segment
The highly localized segment
Vision
Competitive strategy
Coordination
Communication
Motivation
The future of the semiglobal corporation.
Subjects
Also listed under
ebrary, Inc.
Bookmark As
Citation
