Introduction : the rise of the Chinese individual
The impact of rural reform on economic and social stratification
Changes in everyday power relations
The triumph of conjugality : structural transformation of family relations
Practicing kinship, remaking the individual
Rural youth and youth culture
Girl power : young women and the waning of patriarchy
The individual and transformation of bridewealth
How to be a calculating yet nice person?
The politics of consumerism
Of hamburger and social space : the making of new sociality
Conclusion : the individualization of Chinese society.