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Mastering trademark and unfair competition law
Author
Title
Mastering trademark and unfair competition law / Lars S. Smith, Llewellyn Joseph Gibbons.
ISBN
9781594604492 (alkaline paper)
1594604495 (alkaline paper)
Publication
Durham, North Carolina : Carolina Academic Press, [2013]
Copyright Notice Date
©2013.
Physical Description
xxv, 266 pages : illustrations ; 23 cm.
Format
Books
Language
English
Added to Catalog
May 06, 2014
Series
Carolina Academic Press Mastering Series.
Bibliography
Includes bibliographical references and index.
Contents
Introduction to trademark law
Historical development of trademark law
What is a mark?
Protecting goodwill
Trade dress
Geographic indicators and other quasi marks
Ownership and development of rights in a mark
Trademark registration
Traditional trademark infringement
Trademark infringement by dilution
False or deceptive commercial advertising
Defenses to infringement
Trademark remedies
Domain names and trademark law
Trademarks and the Internet
Introduction to international trademark law.
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