Colonial Australian trade mark law : narratives in lawmaking, people, power & place / Amanda Scardamaglia.

North Melbourne, Victoria : Australian Scholarly Publishing PTY LTD, 2015.

©2015.

xvi, 147 pages : illustrations ; 23 cm.

"This book provides the first comprehensive account of the origins of Australian trade mark law, situated in the colonial trade mark regime. It examines the movement of trade mark law from Great Britain to the Australian colonies, while also using colonial trade mark law and its registrations as a way of understanding significant aspects of colonial development. In doing so, this book traverses broad themes such as the complex relationship between the Imperial power and the colonies, settler identity, colonial economics and commerce, and the emergence of branding in Australia"--Back cover.

Colonial Australian trademark law : narratives in lawmaking, people, power & place.

English

May 23, 2016

Includes bibliographical references (pages 128-143) and index.

In the beginning – The movement of trade mark law through from empire – Policy means, policy ends : positioning the colonial merchant and consumer – Profiling colonial trade marks : landscapes, labels and the birth of brands – The symbols of colonial Australia.