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Association of National Advertisers

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Online Results (8)
1.
DAGMAR, defining advertising goals for measured advertising results
Author
Dutka, Solomon, 1923-
Published
Lincolnwood, Ill. : NTC Business Books ; New York : ANA, c1995.
Location
Library Shelving Facility (LSF) >> HF5823 D84X 1995 (LC)
Format
Books
2.
Management & advertising problems in the advertiser-agency relationship
Author
Booz, Allen & Hamilton
Published
[New York] Association of National Advertisers [1965]
Location
Library Shelving Facility (LSF) >> HF5821 B66 (LC)
Format
Books
3.
Using the BAR monitoring service to verify the appearance of TV commercials
Author
Association of National Advertisers
Published
New York, [1961]
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
4.
Magazine circulation and rate trends, 1940-1959
Author
Association of National Advertisers
Published
[New York], c1960.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
5.
Proof-of-performance affidavits : network auditing and control procedures
Author
Association of National Advertisers
Published
New York : [s.n.], c1958.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
6.
Advertising at the point of purchase
Author
Association of National Advertisers
Published
New York, McGraw-Hill, 1957.
Location
Library Shelving Facility (LSF) >> WC 26685
Format
Books
7.
Practical guides and modern practices for better advertising management
Author
Association of National Advertisers
Published
New York [c1957-
Location
Library Shelving Facility (LSF) >> Nfj32 +957a
Format
Books
8.
Magazine circulation and rate trends, 1937-1955
Author
Association of National Advertisers
Published
[New York] c1956.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
9.
Magazine circulation analysis, 1937-1948
Author
Association of National Advertisers
Published
[New York] c1949.
Location
Library Shelving Facility (LSF) >> Hak45 C6 As78
Format
Books
10.
A rate and circulation study of 404 class, trade and technical publications
Author
Association of National Advertisers
Published
New York, N.Y., Association of national advertisers, inc., c1941.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
11.
A survey of 299 national advertising budgets, 1934-1935
Author
Association of National Advertisers
Published
New York, Association of national advertisers, inc., c1936.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
12.
Organization and operation of the advertising department
Author
Association of National Advertisers
Published
[New York] Association of National Advertisers, [c1935-1938]
Location
Library Shelving Facility (LSF) >> Nfj32 +935a
Format
Journals & Newspapers
13.
Advertising agency compensation; theory, law, practice
Author
Haase, Albert E.
Published
[New York, National process company, inc., c1934]
Location
Library Shelving Facility (LSF) >> Nfj84 +934h
Format
Books
14.
An analysis of 285 national advertising budgets, 1932-1933, including a comparison with budget figures for the years 1929 and 1930
Author
Association of National Advertisers
Published
[New York] Association of National advertisers, inc., [c1933]
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
15.
An analysis of the distribution costs of 312 manufacturers; a study conducted by the Association of national advertisers, inc
Author
Association of National Advertisers
Published
[New York, Association of national advertisers, inc., c1933]
Location
Library Shelving Facility (LSF) >> Nfg49 +933a
Format
Books
16.
Selling to syndicates, chain stores and mail order houses. A digest of practices, policies and opinions of 66 A.N.A. member companies on this highly important subject
Author
Association of National Advertisers
Published
New York city, Association of national advertisers [1927]
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online