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1.
Getarnte Werbung nach "Good News" : Auswirkungen auf die neuralgischen Vorschriften des Presse- und Lauterkeitsrechts
Author
Deepen, Lars C.
Published
Hamburg : Verlag Dr. Kovač, 2020.
Location
Law Library >> KK2802 .D446 2020
Format
Books / Dissertations & Theses
2.
"Deutsche Kultur" und Werbung : Studien zur Geschichte der Wirtschaftswerbung von 1918 bis 1945
Author
Schug, Alexander
Published
Berlin : Humboldt-Universität zu Berlin, 2011.
Location
Library Shelving Facility (LSF) >> HF5813.G4 S33 2011 (LC)
Format
Books / Dissertations & Theses
3.
Image : zur Genealogie eines Kommunikationscodes der Massenmedien
Author
Kautt, York
Published
Bielefeld : Transcript, 2008.
Location
Library Shelving Facility (LSF) >> P301.5.A38 K725 2008 (LC)
Format
Books / Dissertations & Theses
4.
Die deutsche und tschechische Werbesprache : verbale Strategien in deutschen Slogans und ihre Parallelen in der tschechischen Werbung
Author
Jilkova, Hana
Published
Hamburg : Kovac, 2007.
Location
Library Shelving Facility (LSF) >> HF5813.G4 J556 2007 (LC)
Format
Books / Dissertations & Theses
5.
Linguistische Untersuchungen an Werbeheadlines von Anzeigen der FAZ, SZ und des Stern 2004
Author
Hirner, Roman
Published
Hamburg : Verlag Dr. Kovac, 2007.
Location
SML, Stacks, LC Classification >> P301.5.A38 H575 2007 (LC)
Format
Books / Dissertations & Theses
6.
ha-ʻIvrit be-Tel Aviv ba-shanim 669-695 modaʻot
Title
העברית בתל אביב בשנים תרס״ט־תרצ״ה לפי מודעות
Author
Shapira, Tsiporah
שפירא, צפורה
Published
[Israel : ḥ. mo. l., 2005?]
Location
SML, Stacks, LC Classification >> PJ4545 .S43 2005
Format
Books / Dissertations & Theses
7.
Textual structures in eighteenth-century newspaper advertising : a corpus-based study of medical advertisements and book advertisements
Author
Keller, Caren auf dem, 1973-
Published
Aachen : Shaker, 2004.
Location
SML, Stacks, LC Classification >> HF6161.N4 K445 2004 (LC)
Format
Books / Dissertations & Theses
8.
Le plurilinguisme dans la publicité
Author
Lemaire, Stefanie
Published
Göttingen : Cuvillier, c2000.
Location
Library Shelving Facility (LSF) >> P115.5 E85 L45 1999 (LC)
Format
Books / Dissertations & Theses
9.
Billboards in America : an examination of the effect of message content of public opinion toward off-premise signage/outdoor advertising
Author
Staudt, Juliet Lauve
Published
c1989.
Location
SML, Stacks, LC Classification >> HF5843 .S738 1989A (LC)
Format
Books / Dissertations & Theses
10.
Evangelism and advertising : the role of advertising in evangelism and church growth
Author
Betz, Herbert J.
Published
Philadelphia : Polygraphics, 1984.
Location
Library Shelving Facility (LSF) >> 005772
Format
Books / Dissertations & Theses
11.
Attityder till reklamtexter och deras syntax : en empirisk studie = Attitudes towards advertising copy and its syntactic structure : an empirical study
Author
Holstius, Karin
Published
Helsingfors : Svenska handelshögskolan, 1981.
Location
Library Shelving Facility (LSF) >> HF5822 H65 (LC)
Format
Books / Dissertations & Theses
12.
Nigerian cultural values and symbols and their application in print communication
Author
Onwordi, Augustine Chiwete
Published
Chicago : [s.n.], 1977.
Location
Library Shelving Facility (LSF) >> HF5813 N54 O58 (LC)+ Oversize
Format
Books / Dissertations & Theses
13.
Zum angloamerikanischen Einfluss auf die heutige deutsche Werbesprache
Author
Friman, Kirsti
Published
Jyväskylä : Universität Jyväskylä, 1977.
Location
Library Shelving Facility (LSF) >> PF3582 E5 F7
Format
Books / Dissertations & Theses
14.
Huomioita Suomen mainoskielestä
Author
Andersson, Milja
Published
Uppsala, 1974.
Location
Library Shelving Facility (LSF) >> HF5803 A53 (LC)
Format
Books / Dissertations & Theses
15.
Reklamsvenska : studier över varumärkesannonser från 1950- och 60-talen
Author
Pettersson, Gertrud, 1936-
Published
Lund : Studentlitteratur, 1974.
Location
Library Shelving Facility (LSF) >> Ho11 L97 27
Format
Books / Dissertations & Theses
16.
Da Taibei qu zhi yao shang dui guang gao ye wu de guan nian zhi yan jiu
Title
大臺北區製藥商對廣告業務的觀念之硏究
Author
Xie, Chaokun
謝潮坤
Published
Taibei : Jia xin shui ni gong si wen hua ji jin hui, Min guo 58 [1969]
Location
Library Shelving Facility (LSF) >> HF6161 D7 H75 (LC)
Format
Books / Dissertations & Theses
17.
Werbung als wirtschaftsethisches Problem
Author
Lindner, Herbert
Published
Marburg, 1969.
Location
Library Shelving Facility (LSF) >> HF5831 .L45 1969 (LC)
Format
Books / Dissertations & Theses
18.
Measurement of the differences in the perception of advertising by whites and Negroes through use of the semantic differential : a dissertation
Author
Barban, Arnold M.
Published
[Ann Arbor, Mich. : Xerox University Microfilms, 1975]
Location
Library Shelving Facility (LSF) >> HF5822 B37 1972 (LC)
Format
Books / Dissertations & Theses
19.
Die Vollzieher der betrieblichen Werbung
Author
Bohrer, Peter, 1934-
Published
1962.
Location
Library Shelving Facility (LSF) >> WG 40008
Format
Books / Dissertations & Theses
20.
La protection des moyens de publicité
Author
Pernet, Denise
Published
Lyon : Bosc, 1961.
Location
Library Shelving Facility (LSF) >> France 46 P4172
Format
Books / Dissertations & Theses
21.
Die Beurteilung der Werbeträger auf ihre Werbeeignung
Author
Scheuring, Eberhard, 1930-
Published
1960.
Location
Library Shelving Facility (LSF) >> WG 19986
Format
Books / Dissertations & Theses
22.
Resistance to inaccurate information in the mass media
Author
Conley, Veronica Lucey, 1919-
Published
1959.
Location
MEDICAL/HISTORICAL, Histories, Locked (Non-Circulating) >> M-film HF5809 C6 C65 1959
Format
Books / Dissertations & Theses / Microforms
23.
Die Werbung in der Metallindustrie
Author
Hautle, Walter
Published
1954.
Location
Library Shelving Facility (LSF) >> WG 9605
Format
Books / Dissertations & Theses
24.
Business-sponsored teaching aids : a report presenting the nature, purposes, and content of free and inexpensive materials for the classroom ..
Author
Sinclair, Thomas James, 1913-
Published
Dansville, N.Y. : F. A. Owen Pub. Co., 1949.
Location
Library Shelving Facility (LSF) >> Lba35 +949s
Format
Books / Dissertations & Theses
25.
An analysis of nutrition advertisements and articles published in popular magazines
Author
Tenney, Gertrude
Published
1948.
Location
Library Shelving Facility (LSF) >> Thesis
LSF--Contact MEDLIB@yale.edu to request item >> Thesis Y12P M130
LSF-Request for Use at EPH Library >> Thesis
Format
Books / Dissertations & Theses