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1.
Multiattribute decisions in marketing: a measurement approach
Author
Green, Paul E.
Published
Hinsdale, Ill., Dryden Press [c1973]
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2.
Demography for business decision making
Author
Pol, Louis G.
Published
Westport, Conn. : Quorum, 1997.
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3.
Information-driven marketing decisions : development of strategic information systems
Author
Samli, A. Coskun
Published
Westport, Conn. ; London : Quorum, 1996.
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4.
Meeting of the minds : creating the market-based enterprise
Author
Barabba, Vincent P., 1934-
Published
Boston, Mass. : Harvard Business School Press, c1995.
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5.
Harvard business review--on management
Published
New York : Harper & Row, c1975.
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