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Subject: "Advertising China"

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Online Results (8)
1.
Zhongguo jin dai min zu pin pai de guang gao chuan bo yan jiu = The study on advertising communication of modern China's national brand
Title
中国近代民族品牌的广告传播研究 =
Author
Du, Yanyan
杜艳艳
Published
Beijing : Zhongguo she hui ke xue chu ban she, 2017.
Location
Library Shelving Facility (LSF) >> HF5813.C6 D8283 2017 (LC)
Format
Books
2.
Zhongguo guang gao zhong de xi fang guang gao ying xiang yin su : cong wen hua jiao du yan jiu
Title
中国广告中的西方广告影响因素
Author
Tang, Zhiyun
汤志耘
Published
Hangzhou : Zhejiang da xue chu ban she, 2009.
Location
Library Shelving Facility (LSF) >> HF5813.C5 T36 2009 (LC)
Format
Books
3.
Zhongguo guang gao xue yan jiu 30 nian wen xuan, 1978-2008
Title
中国广告学研究30年文选, 1978-2008
Published
Shanghai Shi : Shanghai jiao tong da xue chu ban she, 2009.
Location
Library Shelving Facility (LSF) >> HF5813.C6 Z46 2009 (LC)
Format
Books
4.
Zhongguo guang gao xue shu shi lun = A history of advertising study in China
Title
中国广告学术史论 =
Author
Zhu, Shuai
祝帅.
Published
Beijing : Beijing da xue chu ban she, 2013.
Location
Library Shelving Facility (LSF) >> HF5813.C5 Z495X 2013 (LC)
Format
Books
5.
Zhongguo guang gao tu shi = Zhongguo guanggao tushi
Title
中国广告图史 =
Published
Guangzhou Shi : Nan fang ri bao chu ban she, 2006.
Location
Library Shelving Facility (LSF) >> HF5813.C5 Z476 2006 (LC) Oversize
Format
Books
6.
Zhongguo guang gao shou ce = Advertising directory of China
Title
中國廣告手册 =
Published
[Hong Kong] : Zhonghua Renmin Gongheguo guo jia gong shang xing zheng guan li ju guang gao si, Zhongguo guang gao lian he zong gong si, 1985.
Location
Library Shelving Facility (LSF) >> HF5808 C6 C48 1985 (LC)
Format
Books
7.
Zhongguo guang gao nian jian
Title
中国广告年鉴
Published
Beijing : Xin hua chu ban she,
Location
SML, Stacks, LC Classification >> HF5801 C54 (LC)
Format
Journals & Newspapers
8.
Zhongguo guang gao li shi wen hua
Title
中國廣告歷史文化
Published
Tianjin Shi : Tianjin she hui ke xue yuan chu ban she, 2007-
Location
SML, Stacks, LC Classification >> HF5813.C5 Z474 2007 (LC)
Format
Books
9.
Zhongguo guang gao gong si si shi nian (1979-2019) = Forty-year history of the advertising agency in China
Title
中国广告公司四十年 (1979-2019) =
Author
Liu, Jiajia
刘佳佳
Published
Beijing : She hui ke xue wen xian chu ban zhuang, 2020.
Location
Library Shelving Facility (LSF) >> HF6182.C6 L58 2020 (LC)
Format
Books
10.
Zhongguo dang dai shang ye guang gao shi
Title
中国当代商业广告史
Author
Huang, Yanqiu
黄艳秋
Published
Kaifeng : Henan da xue chu ban she, 2006.
Location
SML, Stacks, LC Classification >> HF5813.C5 H837 2006 (LC)
Format
Books
11.
Yunnan Sheng dang an guan guan cang lao shang biao
Title
云南省档案馆馆藏老商标
Published
Kunming Shi : Yunnan min zu chu ban she, 2020.
Location
Library Shelving Facility (LSF) >> NC998.6.C6 Y86 2020 (LC) Oversize
Format
Books
12.
Yu gu ren yi qi du guang gao
Title
与古人一起读广告
Author
You, Guoqing
由国庆
Published
Beijing Shi : Xin xing chu ban she, 2006.
Location
SML, Stacks, LC Classification >> HF5813.C5 Y68 2006 (LC)
Format
Books
13.
Xun mi liang ban : jin dai Zhongguo de zheng hun guang gao, 1912-1949
Title
尋覓良伴
Author
Chen, Xianghan, 1983-
陳湘涵, 1983-
Published
Taibei Shi : Guo shi guan, 2011.
Location
Library Shelving Facility (LSF) >> HQ802.5 .C44X 2011 (LC)
Format
Books
14.
"Xin qing nian" guang gao yan jiu = La jeunesse
Title
《新青年》广告研究 =
Author
Wang, Yaohua (Editor)
汪耀华 (Editor)
Published
Shanghai : Shanghai shu dian chu ban she, 2016.
Location
Library Shelving Facility (LSF) >> HF5813.C6 W3639 2016 (LC)
Format
Books
15.
Xiang xiang de cheng shi : wen xue, dian ying he shi jue Shanghai, 1927-1937
Title
想象的城市
Author
Sun, Shaoyi, 1961-
孙绍谊, 1961-
Published
Shanghai Shi : Fu dan da xue chu ban she, 2009.
Location
SML, Stacks, LC Classification >> DS796.S25 S85 2009
Format
Books
16.
What appeals to Chinese customers? : content analysis of Chinese advertisements in newspaper and on TV
Author
Tian, Kun
Published
Saarbrücken : VDM, Verlag Dr. Müller, c2009.
Location
Library Shelving Facility (LSF) >> HF6105.C6 T53 2009 (LC)
Format
Books
17.
Werbung in der VR China (1979-1989) : Entwicklung, Theorie, Probleme
Author
Wacker, Gudrun, 1954-
Published
Hamburg : Institut für Asienkunde, 1991.
Location
SML, Stacks, LC Classification >> DS1 I56 201
Format
Books
18.
Wang hong jing ji : yi dong hu lian wang shi dai ren yu shang ye de xin luo ji
Title
网红经济
Author
Liu, Guohua
刘国华
Published
Beijing : Xin shi jie chu ban she, 2017.
Location
Library Shelving Facility (LSF) >> HF5548.32 .L585 2017 (LC)
Format
Books
19.
Tu xiang yu shang ye wen hua : fen xi Zhongguo jin dai guang gao
Title
圖像與商業文化
Author
Wu, Yongmei, 1969-
吳詠梅, 1969-
Published
Xianggang : Xianggang da xue chu ban she, 2014.
Location
Library Shelving Facility (LSF) >> HF5813.C6 W828 2014 (LC)
Format
Books
20.
Ta zhe jing xiang yu jie shou bian yi : xi fang Han xue jie de Zhongguo guang gao yan jiu (1905-2020)
Title
他者镜像与接受变异
Author
Li, Jinzheng
李金正
Published
Beijing : Zhongguo she hui ke xue chu ban she, 2022.
Location
Request for delivery to any Yale Library >> HF5813.C5 L5556 2022 (LC)
Format
Books
21.
20 shi ji shang ban ye : pin pai zai Zhongguo : "Shen bao "guang gao shi liao (1908-1949) yan jiu = The first half of 20 century : brands in China
Title
20世纪上半叶
Author
Lin, Shengdong
林升栋
Published
Xiamen Shi : Xiamen da xue chu ban she, 2011.
Location
SML, Stacks, LC Classification >> HF5813.C5 L564X 2011 (LC)
Format
Books
22.
Shanghai jin dai guang gao shi yan jiu
Title
上海近代广告史研究
Author
Yang, Haijun
杨海军
Published
Xi'an : Shi jie tu shu chu ban Xi'an you xian gong si, 2019.
Location
Library Shelving Facility (LSF) >> HF5813.C6 Y355 2019 (LC)
Format
Books
23.
Shanghai guang gao shi
Title
上海广告史
Published
Shanghai : Shanghai gu ji chu ban she, 2018.
Location
Library Shelving Facility (LSF) >> HF5813.C5 S547 2018 (LC)
Format
Books
24.
Selling happiness : calendar posters and visual culture in early-twentieth-century Shanghai
Author
Laing, Ellen Johnston
Published
Honolulu : University of Hawaiʻi Press, c2004.
Online
Table of contents
Location
SML, Stacks, LC Classification >> NC1849.A29 L35X 2004 (LC)
Format
Books
25.
30 seconds of gold : advertising on Chinese TV
Published
New York, NY : Filmakers Library, 2006.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film