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Subject: "Marketing research."

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Current results range from 1930 to 2024

1.
Engineering plastics and their commercial development : a symposium co-sponsored by the Division of Chemical Marketing and Economics and the Division of Polymer Chemistry at the 157th meeting of the American Chemical Society, Minneapolis, Minn., April, 15-16, 1969
Published
Washington, DC : American Chemical Society, 1969.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
2.
Chemical marketing : the challenges of the seventies
Published
Washington, DC : American Chemical Society, 1971.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Chemical marketing in the competitive sixties : a collection of papers comprising the Symposium on Chemical Marketing in the Competitive Sixties, presented before the Division of Chemical Marketing and Economics at the 136th national meeting of the American Chemical Society, Atlantic City, N.J., September 1959
Published
Washington, DC : American Chemical Society, 1959.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Literature resources for chemical process industries : a collection of papers comprising five symposia and thirteen general papers presented before the Division of Chemical Literature at several recent national meetings of the American Chemical Society
Published
Washington, DC : American Chemical Society, 1954.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Searching the chemical literature : a collection of the papers presented at the symposium on searching the chemical literature
Published
Washington, DC : American Chemical Society, 1951.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
6.
Business Statistics for Competitive Advantage with Excel and JMP Basics, Model Building, Simulation, and Cases
Author
Fraser, Cynthia
Published
Cham : Springer Nature Switzerland : Imprint: Springer, 2024.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
Lean analytics : use data to build a better startup faster
Author
Croll, Alistair
Published
Sebastopol, CA : O'Reilly Media, 2013.
Online
Online book
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
8.
Marketing research : a managerial approach
Author
Marshall, Al
Published
London ; Thousand Oaks, California : SAGE Publications Ltd, [2023]
Location
MARX Library >> HF5415.2 .M377 2023 (LC)
Format
Books
9.
The Pricing Compass Finding the Solution to Your Pricing Puzzle
Author
Yang, Jan Y.
Published
Cham : Springer Nature Switzerland : Imprint: Springer, 2024.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
10.
Consumer Behavior in Practice Strategic Insights for the Modern Marketer
Author
Chan, Eugene Y.
Published
Cham : Springer Nature Switzerland : Imprint: Palgrave Macmillan, 2024.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
11.
Sustainable Approaches and Business Challenges in Times of Crisis 3rd International Conference on Modern Trends in Business, Hospitality and Tourism, Cluj-Napoca, Romania, May 4-6, 2023
Published
Cham : Springer Nature Switzerland : Imprint: Springer, 2024.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
12.
Data crush : how the information tidal wave is driving new business opportunities
Author
Surdak, Christopher
Published
New York : AMACOM, American Management Association, [2014]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
Crowdsourcing and the democratization of data
Author
Biewald, Lukas
Published
[United States?] : O'Reilly Media, 2011.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
14.
Social media analytics using Greenplum's data computing appliance
Author
Schleier-Smith, Johan
Published
[United States?] : O'Reilly Media, 2011.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
15.
Building AI Driven Marketing Capabilities Understand Customer Needs and Deliver Value Through AI
Author
Zaidi, Neha
Published
Berkeley, CA : Apress : Imprint: Apress, 2024.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
16.
Critical Factors for Adoption of Customer Relationship Management A Study of Palestine SMEs
Author
Salah, Omar Hasan
Published
Singapore : Springer Nature Singapore : Imprint: Springer, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
17.
The Routledge companion to marketing research
Published
Abingdon, Oxon ; New York, NY : Routledge, 2021.
©2021
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
18.
Streams, walls, and feeds : 109 design guidelines for improving notifications, messages, and alerts sent through social networks and RSS
Author
Estes, Janelle
Published
Fremont, Calif. : Nielsen Norman Group, 2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
File reports, 1937-1972
Published
[1937-1951]
Online
Online resource
Location
Yale Internet Resource >> None
Format
Online
20.
Crowdsourcing markets : birds of a feather buy together
Author
Libert, Barry
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
We are smarter than me : crowdsourcing new businesses
Author
Libert, Barry
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Crowdsourcing : a short overview for the rest of us
Author
Libert, Barry
Published
[Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
Crowdsourcing can be your business momentum builder : like Linden Lab and Virgin Mobile
Author
Libert, Barry
Published
[Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
24.
Crowdsourcing customer service : how may we help we?
Author
Libert, Barry
Published
[Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Crowdsourcing your brand : how to tap customer desire
Author
Libert, Barry
Published
[Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online