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LEADER
02680cam a22004098i 4500
001
11747364
005
20131211182600.0
008
130620s2013 nyu b 001 0 eng
010
|a
2013024417
016
7
|a
016488903
|2
Uk
020
|a
9780465050659 (pbk.)
020
|a
0465050654 (pbk.)
020
|z
9780465003945 (ebook)
035
|a
(OCoLC)ocn864960377
035
|a
11747364
040
|a
DLC
|b
eng
|e
rda
|c
DLC
|d
UKMGB
|d
YDXCP
|d
IEP
042
|a
pcc
050
0
0
|a
TS171.4
|b
.N67 2013
079
|a
ocn849801329
082
0
4
|a
745.201/9
|2
23
084
|a
BUS057000
|a
PSY003000
|a
DES011000
|2
bisacsh
100
1
|a
Norman, Donald A.
240
1
0
|a
Psychology of everyday things
245
1
4
|a
The design of everyday things /
|c
Don Norman.
250
|a
Revised and expanded edition.
264
1
|a
New York :
|b
Basic Books, a member of the Perseus Books Group,
|c
[2013]
300
|a
xviii, 347 pages :
|b
illustrations ;
|c
21 cm
336
|a
text
|2
rdacontent
337
|a
unmediated
|2
rdamedia
338
|a
volume
|2
rdacarrier
520
|a
"Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them. "--
|c
Provided by publisher.
504
|a
Includes bibliographical references (pages 308-330) and index.
650
0
|a
Industrial design
|x
Psychological aspects.
650
0
|a
Human engineering.
901
|a
TS171.4
902
|a
Sterling Memorial Library
|b
SML, Stacks, LC Classification >> TS171.4 .N67X 2013 (LC)|DELIM|11867727
907
|a
2013-11-08T12:02:21.000Z