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Corporate Political Responsibility How Businesses Can Strengthen Democracy for Mutual Benefit

Title
Corporate Political Responsibility [electronic resource] : How Businesses Can Strengthen Democracy for Mutual Benefit / by Johannes Bohnen.
ISBN
9783662621226
Edition
1st ed. 2021.
Publication
Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2021.
Physical Description
1 online resource (XIV, 193 p.) 17 illus.
Local Notes
Access is available to the Yale community.
Access and use
Access restricted by licensing agreement.
Summary
This book demonstrates how companies can effectively promote their business by assuming political responsibility and expanding their investment concept to include a political component. It shows that the success of companies is crucially dependent on socio-political conditions. In other words: politically sustainable management is a business case. Therefore companies should take a closer look at the opportunities at the interface of politics and business. To date, there has not been a satisfactory assessment of the issue of Corporate Political Responsibility (CPR), which combines a conceptual framework with practical measures for implementation. This book remedies that oversight, and shows how companies can develop the necessary attitude and operate in concrete CPR fields of action, illustrated by diagrams and examples. While doing so, the author explains how CPR is different from shere lobbying or Corporate Social Responsibility (CSR). The author provides an overview of the public realm and its actors, and shows how, through political contributions, they can strengthen the performance of the state and thus their own performance. Companies have unique resources for doing so, and in their own interest they should get involved: being impartial in particular, but partial in principle - when it comes to our liberal way of life as such. .
Variant and related titles
Springer ENIN.
Other formats
Printed edition:
Printed edition:
Printed edition:
Format
Books / Online
Language
English
Added to Catalog
January 21, 2021
Series
Future of Business and Finance,
Future of Business and Finance,
Contents
Introduction: What Is at Stake?
Understanding the Public Sphere
Revitalizing the Public Sphere
Why Businesses Need a Political Stance
Creating the Political Brand
Managing the Political Brand
Conclusion: Filling the New Attitude with Life. .
Also listed under
SpringerLink (Online service)
Citation

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