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The language of Hallyu : more than polite

Title
The language of Hallyu : more than polite / Jieun Kiaer.
ISBN
9781032130910
1032130911
9781032130927
103213092X
9781003227625
9781000895254
9781000895209
Publication
Abingdon, Oxon ; New York, NY : Routledge, Taylor & Francis Group, 2024.
Copyright Notice Date
©2024
Physical Description
xi, 156 pages : illustrations (black and white) ; 24 cm.
Summary
"The Language of Hallyu will re-examine the language of the Korean Wave by looking at popular K-content. In doing so, it will expose the meanings that get lost in translation, hidden under subtitles. Over the past decade, hallyu (the Korean wave) has exploded in popularity around the globe. K-films, K-drama, and K-pop were once small subcultures, known mostly by Korea's East and Southeast Asian neighbours and Korean diaspora. Now, K-content has entered the international mainstream. Consequently, interest in Korean language has grown, while interest in language learning in general has decreased. Many textbooks emphasise that Korean is a 'polite' language, but this book will highlight that this is not the case. The Language of Hallyu examines popular K-content, including Parasite (2019), Minari (2020), Squid Game (2021), and Pachinko (2022). The author introduces language stylistics to explain how Koreans style their language to suit every occasion. She argues that they do this via a process of visual scanning and social tuning, whereby visual clues are assessed in tangent with an individual's socio-cultural awareness. The author concludes by highlighting the danger of the jondaemal/banmal (polite/casual speech) divide, demonstrating that Korean language is so much more than polite. This book will be of interest to students and researchers in Korean language and culture, particularly those interested in linguistics and pragmatics"-- Provided by publisher.
Other formats
Online version: Kiaer, Jieun. Language of Hallyu. New York : Routledge, 2023
Format
Books
Language
English
Added to Catalog
October 24, 2023
Series
Routledge studies in East Asian translation.
Routledge studies in East Asian translation
Bibliography
Includes bibliographical references and index.
Contents
The one inch barrier
Language stylistics
Address matters
Negotiations: a tug of war between power and solidarity
Social media stylistics
Bodily speaking
Privately speaking
Formally speaking
Interculturally speaking
Women's words.
Citation

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