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Marketing the same difference : cultural and language dichotomy in advertising
Author
Title
Marketing the same difference : cultural and language dichotomy in advertising / by Louis Itumeleng Seeco.
ISBN
9781869221577
1869221575
Published
Randburg, Republic of South Africa : Knowres Pub., 2010.
Physical Description
x, 365 p. : col. ill. ; 25 cm.
Format
Books
Language
English
Added to Catalog
April 09, 2010
Bibliography
Includes bibliographical references (p. 355-359) and index.
Subjects
Bookmark As
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