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Branding (Marketing)
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branding

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Online Results (41)
1.
Global developments in nation branding and promotion : theoretical and practical approaches
Published
Hershey PA : Information Science Reference, [2023]
Location
MARX Library >> HF5415.1257 .G88 2023 (LC)
Format
Books
2.
Mouna Bassili Sehnaoui : the first Lebanese woman graphic designer to brand her nation
Author
Taan, Yasmine
Published
Amsterdam : Khatt Books, [2023]
©2023
Location
HAAS ARTS LIBRARY, Art & Arch Collection >> NC999.6.L4 B37 2023 (LC)
Format
Books
3.
The Routledge companion to advertising and promotional culture
Published
New York, NY : Routledge, 2023.
©2023
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Sell yourself : how to create, live, and sell a powerful personal brand
Author
McGovern, Cindy
Published
New York, NY : McGraw Hill, [2023]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Social brand management in a post COVID-19 era
Author
Dias, Patricia
Published
Abingdon, Oxon ; New York, NY : Routledge, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
6.
Universal principles of branding : 100 key concepts for defining, building, and delivering brands
Author
Kingsley, Mark (Creative director)
Published
Beverly, MA : Rockport Publishers, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
The unnoticed entrepreneur : step into the spotlight
Author
James, Jim (Writer on entrepreneurship)
Published
Hoboken, NJ : Capstone, a Wiley brand, 2023.
©2023
Location
MARX Library >> HB615 .J36 2023 (LC)
Format
Books
8.
Branding Between the Ears : using cognitive science to build lasting customer connections
Author
Dayal, Sandeep
Published
New Yorky : McGraw Hill, [2022]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
9.
Hyperconsumption corporate marketing vs. the planet
Author
Hastings, Gerard (Professor)
Published
New York : Routledge, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
10.
The innovative lean machine : synchronizing people, branding, and strategy to win in the marketplace
Author
Sgroi, Anthony
Published
Boca Raton, Florida : CRC Press, 2015.
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
11.
Highly recommended : harnessing the power of word of mouth and social media to build your brand and your business
Author
Rand, Paul
Published
New York : McGraw-Hill Education, [2014]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
12.
Maximize your social : one-stop guide to building a social media strategy for marketing and business success
Author
Schaffer, Neal
Published
Hoboken : Wiley, 2013.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
60-minute brand strategist : the essential brand book for marketing professionals
Author
Mootee, Idris, 1958-
Published
Hoboken, New Jersey : Wiley, 2013.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
14.
Brand real : how smart companies live their brand promise and inspire fierce customer loyalty
Author
Vincent, Laurence
Published
New York : American Management Association, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
15.
Zero to 100,000 : social media tips and tricks for small businesses
Author
Gratton, Sarah-Jayne
Published
Indianapolis, IN : Que, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
16.
Branding yourself : how to use social media to invent or reinvent yourself
Author
Deckers, Erik
Published
Indianapolis, Ind. : Que Pub., ©2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
17.
Design to compete
Author
Prahalad, Deepa, 1972-
Published
Upper Saddle River, N.J. : FTPress Delivers, ©2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
18.
Listen first! : turning social media conversations into business advantage
Author
Rappaport, Stephen D., 1952-
Published
Hoboken, N.J. : John Wiley & Sons, ©2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
LogoLounge master library. Vol. 1, 3000 initial & crest logos
Author
Fishel, Catharine M.
Published
Beverly, Mass. : Rockport Publishers, ©2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
20.
Marketing strategy from the masters : collections
Published
Upper Saddle River, N.J. : FTPress Delivers, ©2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
Powerful social media, branding, PR practices
Published
Upper Saddle River, N.J. : FTPress Delivers, ©2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Sunday morning. Advertising icons
Published
New York, NY : Columbia Broadcasting System, 2011.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
23.
The truth about best branding practices : collection
Published
[Upper Saddle River, N.J.] : [FTPress Delivers], [©2011]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
24.
The truth about successful entrepreneurship : collection
Published
[Upper Saddle River, N.J.] : [FTPress Delivers], [©2011]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Being design driven : why you care
Author
Brunner, Robert, 1958-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
26.
Brand rewired : connecting intellectual property, branding, and creativity strategy
Author
Chasser, Anne H.
Published
Hoboken, N.J. : Wiley, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
27.
Building a design-driven corporate culture
Author
Brunner, Robert, 1958-
Published
[Upper Saddle River, N.J.] : [FTPress Delivers], [©2010]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
28.
Compete by bursting the bubble : how MinuteClinic met the unmet health care needs of millions--cheaply and conveniently
Author
Champy, James, 1942-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
29.
Compete by meeting unmet needs : how Zipcar rethought the car rental business
Author
Champy, James, 1942-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
30.
Delivering the promise of your brand, keeping the promise ... and other keys to creating brands people love
Author
Till, Brian, 1960-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
31.
Do you matter? : (and how to make sure you do)
Author
Brunner, Robert, 1958-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
32.
Effective branding begins with a name ... and other keys to creating brands people love
Author
Till, Brian, 1960-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
33.
How being a design-driven company will get you from good to great
Author
Brunner, Robert, 1958-
Published
Upper Saddle River, N.J. : FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
34.
How great products and services supply great user experiences
Author
Brunner, Robert, 1958-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
35.
The on-demand brand : 10 rules for digital marketing success in an anytime, everywhere world
Author
Mathieson, Rick
Published
New York : AMACOM, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
36.
Positioning for professionals : how professional knowledge firms can differentiate their way to success
Author
Williams, Tim, 1954-
Published
Hoboken, N.J. : Wiley, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
37.
Simplifying complexity : how Go Daddy met its customers' unmet needs
Author
Champy, James, 1942-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
38.
Social media as your new business platform
Author
Powell, Juliette, 1976-
Published
Upper Saddle River, N.J. : FT Press Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
39.
Walking the walk : having your customers love you
Author
Brunner, Robert, 1958-
Published
Upper Saddle River, N.J. : FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
40.
When you and your customers make the products together
Author
Powell, Juliette, 1976-
Published
Upper Saddle River, N.J. : FT Press Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
41.
Why your company must have a design culture
Author
Brunner, Robert, 1958-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
42.
Your brand is not your logo : it is an experience that lives in your customer's gut
Author
Brunner, Robert, 1958-
Published
Upper Saddle River, N.J. : Pearson Education Pub. as FTPress Delivers, ©2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
43.
The brand gap : how to bridge the distance between business strategy and design : a whiteboard overview
Author
Neumeier, Marty
Published
Berkekley, Calif. : New Riders, 2005.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
44.
There's No Business That's Not Show Business: Marketing in an Experience Culture
Author
Schmitt, Bernd
Published
[Place of publication not identified] : Pearson, 2003.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online