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126.
A short course on direct mail
Author
Bartholomew, Ralph
Published
New York, Publisher's printing co., 1928.
Online
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Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
127.
Supplement to a study of all American markets : including all cities and towns of 1,000 population or more in the United States, arranged by markets and states
Author
Barton, Leslie M.
Published
Chicago, Ill. : 100,000 Group of American Cities, c1928.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
128.
This advertising business
Author
Durstine, Roy Sarles, 1886-
Published
New York, London, C. Scribner's sons, 1928.
Online
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Location
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Format
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129.
What about advertising?
Author
Goode, Kenneth M. (Kenneth Mackarness), 1880-
Published
New York and London, Harper, 1928.
Online
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Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
130.
Advertising
Author
Parrish, Amos
Published
New York, Alexander Hamilton Institute [c1927]
Online
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131.
Advertising fluctuations, seasonal and cyclical
Author
Crum, William Leonard
Published
Chicago, A. W. Shaw, 1927.
Online
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Location
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Format
Books / Online
132.
Advertising research
Author
White, Percival, 1887-1970
Published
New York, London, D. Appleton and company, 1927.
Online
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Location
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133.
An analysis of over 3,000,000 inquiries received by 98 firms from 2,339 magazine advertisements
Author
Starch, Daniel
Published
[Cambridge, Mass.], c1927.
Online
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Location
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Format
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134.
Economics of advertising
Author
Vaile, Roland S. (Roland Snow), 1889-
Published
New York, Ronald Press Company [c1927]
Online
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Location
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Format
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135.
Finance and advertising
Author
American Newspaper Publishers Association. Bureau of Advertising
Published
New York : American Newspaper Publishers' Association, 1927.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
136.
The measurement of advertising effects; a study of representative commodities showing public familiarity with names and brands
Author
Hotchkiss, George Burton, 1884-1953
Published
New York and London, Harper & brothers, 1927.
Online
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Location
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Format
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137.
My life in advertising
Author
Hopkins, Claude C., 1866-1932
Published
New York and London, Harper & brothers, 1927.
Online
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Location
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Format
Books / Online
138.
The new American tempo : and other articles on modern advertising and selling practice
Author
Kendall, Frederick C., 1889-
Published
New York City : Advertising and selling, c1927
Online
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Location
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Format
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139.
Old Sox on trumpeting
Author
Gundlach, E. T. (Ernest Theodore), b. 1876
Published
Chicago, Ill., Consolidated book publishers, inc., 1927.
Online
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Location
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140.
Planned advertising : the planned approach to agency efficiency
Author
French, George, 1853-1935
Published
New York : C.W. Hoyt Company, Inc., 1927.
Online
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Location
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141.
The sword-arm of business
Author
MacManus, Theodore Francis, 1873-
Published
New York, Devin-Adair Co. [1927]
Online
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Location
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142.
Advertising and selling digest; a digest of thirty-six lectures given by leading authorities under the auspices of the Advertising club of New York
Author
Lownds, William G., comp
Published
[New York] Advertising club of New York, 1926.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
143.
Advertising copy, principles and practice
Author
Herrold, Lloyd D. (Lloyd Dallas)
Published
Chicago & New York, A. W. Shaw company; [etc., etc.] 1926.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
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144.
Advertising; its problems and methods
Author
Cover, John Higson, 1891-
Published
New York, London, D. Appleton and Company, 1926.
Online
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Location
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145.
Advertising the retail store
Author
Namm, Benjamin H.
Published
New York : Scientific Book Corporation, 1926.
Online
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Location
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Format
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146.
Breaking into advertising as a vocation
Author
Woolf, James D.
Published
[Chicago : Chicago Central College of Commerce of the Young Men's Christian Association, c1926]
Online
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Location
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Format
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147.
Cooperative advertising by competitors; promoting a whole industry by combined effots in advertising
Author
Agnew, Hugh E.
Published
New York, London, Harper & Brothers, 1926.
Online
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Location
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148.
Copy
Author
Metzger, George P.
Published
Garden City, N.Y., Doubleday, Page & company, 1926.
Online
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Location
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149.
Entwicklung der Reklame vom Altertum bis zum Gegenwart; erfolgreiche Mittel der Geschäfts-, Personen- und Ideenreklame aus allen Zeiten und Ländern
Author
Paneth, Erwin
Published
München, Berlin, R. Oldenbourg, 1926.
Online
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Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
150.
First essays on advertising
Author
Allison, James Murray
Published
London, Palmer, 1926.
Online
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Location
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