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  • Items collected and preserved for their cultural significance Archives or Manuscripts > 4,869 results
  • Digital or physical recorded sound, including music and speech Audio > 137 results
  • Includes physical books and e-books Books > 122,455 results
  • Collections of related information, especially information formatted for analysis by a computer Data Sets > 122 results
  • Searchable online systems with content scoped to a specific topic Databases > 35 results
  • Objects from Yale’s collections that exist in digital format Digital Collections > 1,431 results
  • Scholarly works written for the completion of a doctorate or graduate degree Dissertations & Theses > 127,911 results
  • Articles from journals and magazines Journal & Magazine Articles > 3,026,198 results
  • Digital or physical journal and magazine titles, e.g. “The New Yorker” Journal & Newspaper Titles > 5,462 results
  • Digital or physical maps; data for complex analysis of geospatial and temporal information Maps & GIS > 1,185 results
  • Digital or physical notations of musical compositions Music Scores > 2,195 results
  • Articles from online newspapers Newspaper Articles > 16,764,407 results
  • Some things we have don’t fit into these other categories. Choose this format to explore! Other > 304 results
  • Programs, apps, and other digital media Software & Electronic Media > 9 results
  • Digital or physical moving images, with or without sound Video & Film > 1,280 results

Books

122,455 results
Advertising; or, The art of making known; a simple exposition of the principles of advertising
Author
Bridgewater, Howard
Published
London, New York, I. Pitman & Sons [1910]
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
Advertising, how to plan an advertising campaign, write copy, select mediums and judge results
Author
De Weese, Truman A. (Truman Armstrong), 1860-
Published
Chicago, New York, London, A.W. Shaw co., 1916.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
Advertising : a practical presentation of the principles underlying the planning of successful advertising campaigns ..
Author
Tipper, Harry
Published
New York : Alexander Hamilton Institute, c1914.
Location
Library Shelving Facility (LSF) >> Nfj32 914t
Format
Books
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Journal & Magazine Articles

3,026,198 results
Advertising
Citation
Journal of clinical oncology, 3/10/2017, ISSN: 0732-183X, Volume 35, Issue 8, p. A1046
Format
Journal Article: Full Text Available
Advertising
Citation
Journal of clinical oncology, 3/2017, ISSN: 0732-183X, Volume 35, Issue 7, p. A1022
Format
Journal Article: Full Text Available
Advertising
Citation
Journal of clinical oncology, 2/20/2017, ISSN: 0732-183X, Volume 35, Issue 6, p. A997
Format
Journal Article: Full Text Available
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Dissertations & Theses

127,911 results
Targeting, Advertising and Privacy
Author
Zhu, Ruizhi
Citation
1/1/2023
Format
Dissertation: Full Text Available
PDF
Essays on Digital Advertising
Author
Gritckevich, Aleksandr
Citation
1/1/2021
Format
Dissertation: Full Text Available
PDF
Problems in Computational Advertising
Author
Guo, Yi
Citation
1/1/2021
Format
Dissertation: Full Text Available
PDF
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Journal & Newspaper Titles

5,462 results
The Advertiser
Published
New Haven, Conn.
Location
Library Shelving Facility (LSF) >> WP 1610
Format
Journals & Newspapers
The Advertiser
Published
Smyrna, N.Y., 18
Location
Library Shelving Facility (LSF) >> Nen10 +Ad95
Format
Journals & Newspapers
Advertiser
Published
[S.l.] : [s.n.]
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
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Archives or Manuscripts

4,869 results
Advertising
Date
2011–2016
Container / Volume
Box 1, folder 2
Call Number
MS 2067
Found In
Manuscripts and Archives > Japanese lesbian, gay, bisexual, transgender, and queer collection > Series I: General publications, 1993 - 2016
Format
Archives or Manuscripts
Advertising
Creator
From the Collection: Yale University. Office of the Secretary
Date
1999-2004
Container / Volume
Box 1
Call Number
RU 951
Found In
Manuscripts and Archives > Secretary's office, Yale University, records concerning The Yale > Series Accession 2004-A-139: Records of The Yale, 1999-2004
Format
Archives or Manuscripts
Advertising
Creator
From the Collection: Yale Repertory Theatre
Date
1998-1999
Container / Volume
Box 5
Call Number
RU 148
Found In
Manuscripts and Archives > Yale Repertory Theatre records > Series Accession 2007-A-098: Records of the managing director and associate managing director, 1982-2003
Format
Archives or Manuscripts
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Music Scores

2,195 results
Advertising
Author
Golden, John, 1874-1955
Published
New York : Jerome H. Remick, c1907.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Music Scores / Online
Five advertising songs
Author
Slonimsky, Nicolas, 1894-1995
Published
Lomita, CA : Cambria Publishing, c1989.
Location
MUSIC LIBRARY, SML >> M1621 S634 A2+ Oversize
Format
Music Scores
Advertising samples of words or music and words from songs sold or published by Will Rossiter
Published
New York : Will Rossiter, [1897?]
Online
View a selection of digital images in the Beinecke Library's Digital Images O...
Location
BEINECKE (Non-Circulating) >> JWJ -V3 C674 Q31
Format
Music Scores
view all results in Music Scores