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1.
The emergence of practitioner-scholar research
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
2.
Lean content marketing : Gross denken, schlank starten : Praxisleitfaden für das B2B-Marketing
Author
Hirschfeld, Sascha Tobias von
Published
Heidelberg : O'Reilly : dpunkt.verlag, [2018]
©2018
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Business, industrial marketing and uncertainty
Published
[Bradford, England] : Emerald Group Publishing Limited, 2016.
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Business marketing face to face the theory and practice of B2B
Author
Fill, Chris
Published
Oxford : Goodfellow Publishers Ltd., 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Marketing of industrial goods
Author
Cherunilam, Francis
Published
Mumbai [India] : Himalaya Pub. House Pvt. Ltd., 2008.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
6.
Class & industrial marketing
Published
[Chicago : G.D. Crain, 1927-1933]
Online
v.17 no.5 Mar 1927
v.17 no.6-12 Apr-Oct 1927
v.18 no.1-6 Nov 1927-Apr 1928
Location
HathiTrust Digital Library >> Online Resource
Format
Journals & Newspapers / Online
7.
Class : industrial & trade advertising
Published
Chicago : G.D. Crain, -1927.
Online
v.16 no.1 Nov 1925
v.16 no.2,4-7 Dec 1925-May 1926
v.16 no.8-12 June-Oct 1926
v.17 no.1-3 Nov 1926-Jan 1927
v.17 no.4 Feb 1927
v.17:pt.1 1927
v.17:pt.2 1927
v.18:pt.1 1927-1928
Location
HathiTrust Digital Library >> Online Resource
Format
Journals & Newspapers / Online
8.
A customer-oriented manager for B2B services
Author
Mathieu, Valérie
Published
London, UK : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
9.
Account-Based Marketing and Sales : How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
Author
Golec, Chris
Published
Newark : John Wiley & Sons, Incorporated, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
10.
Account-based marketing : how to target and engage the companies that will grow your revenue
Author
Golec, Chris
Published
Hoboken, New Jersey : Wiley, [2019]
©2019
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
11.
Challenging business relationships
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
12.
Celebrating 20 years of publishing B2B research
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
Reflections on business-to-business marketing in the twenty-first century
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
14.
Relationship theory and business markets
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
15.
Strategic relevance of the marketing-sales interface
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
16.
Business-to-business marketing in Latin America
Published
Bradford, England : Emerald Group Publishing, c2004.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
17.
Business marketing in the decade ahead the key challenges we face
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
18.
Advertising age's business marketing
Published
Chicago, Ill. : Crain Communications, ©1994-©1999.
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
19.
Journal of business-to-business marketing
Published
Binghamton, NY : Best Business Books, ©1992-
[New York] : Taylor & Francis Group
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
20.
B2Bmarketing biz
Published
[Warren, R.I.] : Marketingsherpa
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
21.
Power in business relationships : dynamics, strategies and internationalisation
Author
Siemieniako, Dariusz
Published
Abingdon, Oxon ; New York, NY : Routledge, 2023.
©2023
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Predictable prospecting : how to radically increase your B2B sales pipeline
Author
Tyler, Marylou
Published
New York : McGraw-Hill, [2016]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
Resource redeployment and corporate strategy
Published
United Kingdom : Emerald, 2016.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
24.
The complete guide to B2B marketing : new tactics, tools, and techniques to compete in the digital economy
Author
King, Kim Ann
Published
Upper Saddle River, New Jersey : Pearson Education, [2015]
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Social media marketing im B2B
Author
Beilharz, Felix
Published
[Cologne, Germany] : O'Reilly Verlag GmbH, 2014.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online