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Subject: "Motivation research (Marketing)"
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1992
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Alarcón Fernández, Armando
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Rísquez F., Jesús M.
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1.
La motivación en el mercado de los bienes de consumo y el comportamiento del consumidor : resumen del trabajo de incorporación a la Academia Nacional de Ciencias Económicas
Author
Rísquez F., Jesús M.
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Caracas, Venezuela : Academia Nacional de Ciencias Económicas, 1992.
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HF5415.3 R57X 1992 (LC)
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