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Subject: "Advertising."
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Sterling Memorial Library

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Current results range from 1634 to 2024

1.
Zhong wai zao qi guang gao zhen cang yu ping xi
Title
中外早期广告珍藏与评析
Published
Beijing : Zhongguo guang bo dian shi chu ban she, 2003.
Location
SML, Stacks, LC Classification >> HF5823 .Z46 2003 (LC)
Format
Books
2.
The end of advertising as we know it
Author
Zyman, Sergio
Published
Hoboken, NJ : John Wiley & Sons, c2002.
Location
SML, Stacks, LC Classification >> HF5823 .Z95X 2002 (LC)
Format
Books
3.
20 ads that shook the world : the century's most groundbreaking advertising and how it changed us all
Author
Twitchell, James B., 1943-
Published
New York : Three Rivers Press, c2000.
Location
SML, Stacks, LC Classification >> HF5811 T9 2000 (LC)
Format
Books
4.
Ad worlds : brands, media, audiences
Author
Myers, Greg, 1954-
Published
London : Arnold ; New York : Oxford University Press, 1999.
Location
SML, Stacks, LC Classification >> HF5823 M93X 1999 (LC)
Format
Books
5.
The want makers : the world of advertising : how they make you buy
Author
Clark, Eric, 1937-
Published
New York : Viking, 1989.
Location
Library Shelving Facility (LSF) >> HF5821 C557 1989 (LC)
SML, Stacks, LC Classification >> HF5821 C557 1989 (LC)
Format
Books
6.
Images incorporated : advertising as industry and ideology
Author
Sinclair, John, 1944-
Published
London ; New York : Croom Helm, c1987.
Location
SML, Stacks, LC Classification >> HF5821 S58X 1987 (LC)
Format
Books
7.
Is there any hope for advertising?
Author
Gossage, Howard Luck, 1917-1969
Published
Urbana : University of Illinois Press, c1986.
Location
SML, Stacks, LC Classification >> HF5823 G625 1986 (LC)
Format
Books
8.
Decoding advertisements : ideology and meaning in advertising
Author
Williamson, Judith, 1954-
Published
London : Boyars : Distributed by Calder and Boyars, 1978.
Location
Request for delivery to any Yale Library >> HF5821 W54
Request for delivery to any Yale Library >> HF5821 W54
SML, Stacks, LC Classification >> HF5821 W54
Library Shelving Facility (LSF) >> HF5821 W54
BASS, Lower Level >> HF5821 W54 (LC)
Format
Books
9.
al-Iʻlān bayna al-ʻilm wa-al-taṭbīq
Title
الإعلان بين العلم والتطبيق
Author
Zuhayrī, Ṭalʻat
زهيري، طلعت
Published
Miṣr : Dār al-Maʻārif, [1975?]
Location
Library Shelving Facility (LSF) >> HF5823 Z8
Format
Books
10.
Issues in the economics of advertising
Author
Simon, Julian Lincoln, 1932-
Published
Urbana : University of Illinois Press, [1970]
Location
SML, Stacks, LC Classification >> HF5821 S56 (LC)
Library Shelving Facility (LSF) >> HF5821 S56 (LC)
Format
Books
11.
How to use psychology for better advertising with an introd. by Maurice H. Needham
Author
Hattwick, Melvin S. (Melvin Saxton)
Published
New York, Prentice-Hall, 1950.
Location
SML, Microform (Non-Circulating) >> Film B12734
Format
Books / Microforms
12.
De bedrijfseconomische betekenis van de reclame
Author
Hermens, H. J. A.
Published
Leiden, Stenfert Kroese, 1949.
Location
SML, Microform (Non-Circulating) >> Film B10539
Format
Books / Microforms
13.
De reclame
Author
Mahieu, Paul
Published
Antwerpen Standaard-Boekhandel, 1948.
Location
SML, Microform (Non-Circulating) >> Film B10590
Format
Books / Microforms
14.
How advertising is written--and why
Author
Glim, Aesop, 1898-
Published
New York, London, McGraw-Hill Book Company, 1945.
Location
SML, Microform (Non-Circulating) >> Film B12689
Format
Books / Microforms
15.
And so to bedlam a worm's eye view of the advertising business
Author
Lyon, Marguerite
Published
Indianapolis New York, The Bobbs-Merrill [1943]
Location
SML, Microform (Non-Circulating) >> Film B12689
Format
Books / Microforms
16.
The economic effects of advertising
Author
Borden, Neil Hopper, 1895-
Published
Chicago, R. D. Irwin, inc., 1942.
Location
SML, Stacks, LC Classification >> HF5821 B67 (LC)
Format
Books
17.
Advertising
Author
Goode, Kenneth Mackarness, 1880-
Published
New York, Greenberg [1941]
Location
SML, Microform (Non-Circulating) >> Film B12732
Format
Books / Microforms
18.
Effective advertising
Author
Hepner, Harry Walker, 1893-
Published
New York, London, McGraw-Hill, 1941.
Location
SML, Microform (Non-Circulating) >> Film B12687
Format
Books / Microforms
19.
Our master's voice advertising
Author
Rorty, James, 1890-1973
Published
New York : John Day, [c1934].
Location
SML, Microform (Non-Circulating) >> Film B12687
Format
Books / Microforms
20.
The uneconomics of advertising
Author
Carr, Lewis
Published
[London] : Wischart, 1932.
Location
Unavailable - use request form to try BorrowDirect or ILL >> By69a H42 5
Format
Books
21.
The uneconomics of advertising
Author
Carr, Lewis
Published
[London] : Wischart, 1932.
Location
SML, Microform (Non-Circulating) >> Film B17770:3
Format
Books / Microforms
22.
Tendances modernes en publicité Lecon inaugurale donnée à l'université de Neuchâtel le 12 novembre 1931 par Frederic Scheurer fils..
Author
Scheurer, Frédéric
Published
Bâle, Imprimerie G. Krebs, [1931].
Location
SML, Microform (Non-Circulating) >> Film B10871
Format
Books / Microforms
23.
Vertical cooperative advertising A study undertaken at the suggestion of and in conjunction with the Association of National Advertisers, inc
Author
Lockley, Lawrence Campbell, 1899-1969
Published
New York and London, McGraw-Hill Book Company, inc., 1931.
Location
SML, Microform (Non-Circulating) >> Film B12736
Format
Books / Microforms
24.
Das deutsche Plakatrecht
Author
Harms, Hans Werner, 1904-
Published
Elmshorn, E. Koch, 1930.
Location
SML, Microform (Non-Circulating) >> Film B10812
Format
Books / Dissertations & Theses / Microforms
25.
Remarks of President Hoover at the dinner of the Association of national advertisers Washington D.C. November 10, 1930
Author
United States. President (1929-1933 : Hoover)
Published
Washington, United States Government printing office, 1930.
Location
SML, Microform (Non-Circulating) >> Film B7232
Format
Books / Microforms