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1.
Continuing to broaden the marketing concept
Published
Bingley, England : Emerald Publishing, [2020]
©2020
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
2.
Extending value through product, service and platform innovations
Published
[Place of publication not identified] : Emerald Publishing Limited, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Measurement in marketing
Author
Frikha, Azza
Published
London, England ; Hoboken, New Jersey : Iste : Wiley, [2019]
©2019
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Marketing research for managers
Author
Crouch, Sunny
Published
Abingdon, Oxon ; New York, NY : Routledge, 2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Marketing research
Author
Sontakki, C. N.
Published
Mumbai : Himalaya Pub. House, 2010.
Online
Online book
Location
Yale Internet Resource >> None
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Books / Online
6.
Marketing research
Author
Nair, Suja R.
Published
Mumbai [India] : Himalaya Pub. House, 2009.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
International market analysis theories and methods
Author
Kuada, John
Published
London : Adonis & Abbey Publishers Ltd., 2008.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
8.
Modern marketing research
Author
Mishra, M. N.
Published
Mumbai [India] : Himalaya Pub. House, 2008.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
9.
Market research handbook
Published
Chichester, West Sussex, England ; Hoboken, N.J.. : John Wiley & Sons, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
10.
Review of marketing research Vol. 3
Published
Armonk, N.Y. : M.E. Sharpe, 2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
11.
The handbook of marketing research uses, misuses, and future advances
Published
Thousand Oaks : Sage Publications, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
12.
The marketing research guide
Author
Stevens, Robert E., 1942-
Published
New York : Best Business Books, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
Review of marketing research Vol. 2
Published
Armonk, N.Y. : M.E. Sharpe, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
14.
Review of marketing research Vol. 1
Published
Armonk, N.Y. : M.E. Sharpe, 2005.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
15.
Advanced Methods for Modeling Markets
Published
Cham : Springer International Publishing : Imprint: Springer, 2017.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
16.
Unit Pricing Empirical Investigations of its Influences at the Product and Retailer Levels
Author
Himbert, Lena
Published
Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2016.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
17.
Marketing research : an Indian perspective
Author
Bajpai, Naval, 1971-
Published
Chennai : Pearson, [2014]
©2014
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
18.
Capture the Mindshare and the Market Share Will Follow The Art and Science of Building Brands
Author
Gill, Libby
Published
New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2013.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
The essentials of marketing research
Published
New York : Routledge, 2013.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
20.
Review of marketing research
Published
Bradford : Emerald Group Publishing Limited, 2013.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
Reason-oriented marketing a generic marketing approach for reasonable products and services
Author
Masuch, Martin
Published
Hamburg : Diplomica Verlag, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Journal of marketing research & case studies
Published
Norristown, PA : IBIMA Publishing
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
23.
Marketing intelligence & planning Volume 28, Number 7, Educating tomorrow's marketers
Published
[Bingley, UK] : Emerald, 2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
24.
Review of marketing research Volume 6
Published
Armonk, N.Y. : M.E. Sharpe, c2010.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Review of marketing research Volume 5
Published
Armonk, N.Y. : M. E. Sharpe, 2009.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online