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Current results range from 2006 to 2011

1.
Marketing plans for services : a complete guide
Author
McDonald, Malcolm
Published
Chichester, West Sussex, UK ; Hoboken, NJ : John Wiley, 2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
2.
Marketing plans for services a complete guide
Author
McDonald, Malcolm
Published
Chichester, U.K. : Wiley, 2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Marketing plans for service businesses a complete guide
Author
McDonald, Malcolm
Published
Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online