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Online Results (76)
1.
Applied marketing analytics using R
Author
Yildirim, Gokhan
Published
Thousand Oaks, Calif. : SAGE, 2023.
Location
MARX Library >> HF5415.1263 .Y553 2023 (LC)
Format
Books
2.
Busting silos
Author
Carpio, Hillary
Published
[Place of publication not identified] : Ascent Audio, 2023.
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
3.
Marketiing for small B2B businesses : how content creates marketing muscle and powers traditional and digital marketing
Author
Schulkind, Andrew
Published
[S.l.] : Apress, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Power in business relationships : dynamics, strategies and internationalisation
Author
Siemieniako, Dariusz
Published
Abingdon, Oxon ; New York, NY : Routledge, 2023.
©2023
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
A customer-oriented manager for B2B services
Author
Mathieu, Valérie
Published
London, UK : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
6.
Hyperconsumption corporate marketing vs. the planet
Author
Hastings, Gerard (Professor)
Published
New York : Routledge, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
Marketplace Asia. How inflation is changing Asia's fast food menus
Published
Atlanta, GA : Cable News Network (CNN), 2022.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
8.
International journal of management, marketing, and decision sciences
Published
Ruston, Louisiana : Academy of Business and Public Administration Disciplines, 2021-
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
9.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
10.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
11.
Dow on how B2B differs
Published
New York, NY : Wall Street Journal, 2020.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
12.
The emergence of practitioner-scholar research
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
Account-Based Marketing and Sales : How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
Author
Golec, Chris
Published
Newark : John Wiley & Sons, Incorporated, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
14.
Account-based marketing : how to target and engage the companies that will grow your revenue
Author
Golec, Chris
Published
Hoboken, New Jersey : Wiley, [2019]
©2019
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
15.
Developing insights on branding in the B2B context : case studies from business practice
Published
Bingley : Emerald Publishing Limited, 2018.
Location
MARX Library >> HF5415.1263 .D484 2018 (LC)
Format
Books
16.
Lean content marketing : Gross denken, schlank starten : Praxisleitfaden für das B2B-Marketing
Author
Hirschfeld, Sascha Tobias von
Published
Heidelberg : O'Reilly : dpunkt.verlag, [2018]
©2018
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
17.
Organizing marketing and sales : mastering contemporary B2B challenges
Published
Bingley, UK : Emerald Publishing Limited, 2018.
Location
MARX Library >> HF5415.1263 .O74 2018 (LC)
Format
Books
18.
The revenue acceleration rules : supercharge sales and marketing through artificial intelligence, predictive technologies, and account-based strategies
Author
Upadhyay, Shashi, 1970-
Published
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
Location
MARX Library >> HF5415.1263 .U63 2018 (LC)
Format
Books
19.
Account based marketing for dummies
Author
Vajre, Sangram
Published
Hoboken, NJ : John Wiley & Sons, [2016]
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
20.
Business, industrial marketing and uncertainty
Published
[Bradford, England] : Emerald Group Publishing Limited, 2016.
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
Predictable prospecting : how to radically increase your B2B sales pipeline
Author
Tyler, Marylou
Published
New York : McGraw-Hill, [2016]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Resource redeployment and corporate strategy
Published
United Kingdom : Emerald, 2016.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
Business development for dummies
Author
Kennedy, Anna
Published
Chichester, West Sussex : John Wiley and Sons, Inc., 2015.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
24.
The complete guide to B2B marketing : new tactics, tools, and techniques to compete in the digital economy
Author
King, Kim Ann
Published
Upper Saddle River, New Jersey : Pearson Education, [2015]
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Business-to-business marketing / by: Richard K. Miller and Kelli Washington
Published
Loganville, GA : Richard K. Miller & Associates, [2014]-
Miramar, FL : Richard K. Miller & Associates
Online
Online resource, archived issues
Online resource, current year if available
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online