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101.
Customer Processes in Business-to-Business Service Transactions
Author
Frauendorf, Janine, 1975-
Published
Wiesbaden : Deutscher Universitätsverlag, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
102.
Does marketing need reform? fresh perspectives on the future
Published
Armonk, N.Y. : M.E. Sharpe, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
103.
Estimation of Willingness-to-Pay Theory, Measurement, Application
Author
Breidert, Christoph
Published
Wiesbaden : Deutscher Universitätsverlag, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
104.
International Advertising and Communication Current Insights and Empirical Findings
Published
Wiesbaden : Deutscher Universitätsverlag, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
105.
Key Account Management in Business-to-Business Markets An Assessment of Its Economic Value
Author
Wengler, Stefan
Published
Wiesbaden : Deutscher Universitätsverlag, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
106.
Les principes du marketing
Author
Reguieg-Issaad, Driss
Published
Oran : Dar El Adib, [2006]
Location
SML, Stacks, LC Classification >> HF5415 .R35 2006 (LC)
Format
Books
107.
A Theory of Marketing Outline of a Social Systems Perspective
Author
Lüdicke, Marius K.
Published
Wiesbaden : Deutscher Universitätsverlag, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
108.
What is marketing?
Published
Boston, Mass. : Harvard Business School Press, c2006.
Location
MARX Library >> HF5415 .W483X 2006 (LC)
Format
Books
109.
What Is Marketing?
Author
Silk, Alvin J.
Published
Harvard Business Review Press, 2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
110.
What is marketing?
Published
Boston, Mass. : Harvard Business School Press, c2006.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
111.
According to Kotler : the world's foremost authority on marketing answers your questions
Author
Kotler, Philip
Published
New York : AMACOM, c2005.
Online
Table of contents
Location
Library Shelving Facility (LSF) >> HF5415 .K624X 2005 (LC)
Format
Books
112.
According to Kotler : the world's foremost authority on marketing answers your questions
Author
Kotler, Philip
Published
New York : AMACOM, c2005.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
113.
Beyond traditional marketing : innovations in marketing practice
Author
Kashani, Kamran
Published
Hoboken, N.J. : Wiley, 2005.
Online
Table of contents
Location
Library Shelving Facility (LSF) >> HF5415 .K2875X 2005 (LC)
Format
Books
114.
De l'entreprise marchande à l'entreprise marquante
Author
Thoenig, Jean-Claude, 1940-
Published
Paris : Editions d'organisation, c2005.
Location
Library Shelving Facility (LSF) >> HF5415 .T4977X 2005 (LC)
Format
Books
115.
Introduction to marketing concepts
Author
Drummond, Graeme
Published
Oxford ; Boston, MA : Elsevier/Butterworth Heinemann, 2005.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
116.
The art and science of marketing marketing for marketing managers
Author
Dowling, Grahame R. (Grahame Robert)
Published
Oxford : Oxford University Press, 2004.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
117.
Brand Strength Building and Testing Models Based on Experiential Information
Author
Walser, Martin G.
Published
Wiesbaden : Deutscher Universitätsverlag, 2004.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
118.
Purple cow : transform your business by being remarkable
Author
Godin, Seth
Published
London : Penguin, 2005.
Location
MARX Library >> HF5415 .G635 2004 (LC)
Format
Books
119.
How to market to small businesses and entrepreneurs useful tips + case studies
Published
Portsmouth, R.I. : MarketingSherpa, Inc., 2003.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
120.
Marketing inspiration for 2003 top marketers reveal their learnings
Published
Portsmouth, R.I. : MarketingSherpa, Inc., 2003.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
121.
Marketing : the one-semester introduction
Author
Lancaster, Geoffrey, 1938-
Published
Oxford ; Boston : Butterworth-Heinemann, 2002.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
122.
Realtheorie des Marketing : Gestalt und Erkenntnis
Author
Franke, Nikolaus
Published
Tübingen : Mohr Siebeck, c2002.
Location
Library Shelving Facility (LSF) >> HF5415 .F876 2002 (LC)
Format
Books
123.
Kellogg on marketing
Published
New York : Wiley, c2001.
Location
Library Shelving Facility (LSF) >> HF5415 K437X 2001 (LC)
Format
Books
124.
Marketing
Author
Etzel, Michael J.
Published
Boston : McGraw-Hill/Irwin, c2001.
Location
Library Shelving Facility (LSF) >> HF5415 S745X 2001 (LC)
Format
Books
125.
Marketing outrageously : how to increase your revenue by staggering amounts!
Author
Spoelstra, Jon
Published
Austin : Bard Press, c2001.
Location
Library Shelving Facility (LSF) >> HF5415 S253X 2001 (LC)
Format
Books