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Subject: "Industrial marketing."

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Current results range from 1616 to 2023

1.
Applied marketing analytics using R
Author
Yildirim, Gokhan
Published
Thousand Oaks, Calif. : SAGE, 2023.
Location
MARX Library >> HF5415.1263 .Y553 2023 (LC)
Format
Books
2.
Busting silos
Author
Carpio, Hillary
Published
[Place of publication not identified] : Ascent Audio, 2023.
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
3.
Commercializing successful biomedical technologies : basic principles for the development of drugs, diagnostics and devices
Author
Mehta, Shreefal S.
Published
Cambridge : Cambridge University Press, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Marketiing for small B2B businesses : how content creates marketing muscle and powers traditional and digital marketing
Author
Schulkind, Andrew
Published
[S.l.] : Apress, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Marketing of consumer financial products : insights from service marketing / Ritu Srivastava
Author
Srivastava, Ritu
Published
New York : Business Expert Press, 2023.
Location
MARX Library >> HF6161.F46 S658 2023 (LC)
Format
Books
6.
Power in business relationships : dynamics, strategies and internationalisation
Author
Siemieniako, Dariusz
Published
Abingdon, Oxon ; New York, NY : Routledge, 2023.
©2023
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
A customer-oriented manager for B2B services
Author
Mathieu, Valérie
Published
London, UK : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
8.
Hyperconsumption corporate marketing vs. the planet
Author
Hastings, Gerard (Professor)
Published
New York : Routledge, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
9.
Management of generic drug development challenges and opportunities
Author
Patil, Sandeep
Published
London : Henry Stewart Talks, 2022.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
10.
Marketplace Asia. How inflation is changing Asia's fast food menus
Published
Atlanta, GA : Cable News Network (CNN), 2022.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
11.
MASTERING TECHNICAL SALES the sales engineer's handbook
Author
Care, John (Managing director of Mastering Technical Sales LLC)
Published
BOSTON : ARTECH HOUSE, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
12.
Competitive Productivity (CP) As Competitive Strategy for Hospitality, Tourism and Airline Businesses
Author
Okumus, Fevzi
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2021.
©2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
Empire of pain : the secret history of the Sackler dynasty
Author
Keefe, Patrick Radden, 1976-
Published
New York : Doubleday, [2021]
Location
Law Library >> HD9665.95.S175 K444 2021
Format
Books
14.
Empire of pain : the secret history of the Sackler dynasty
Author
Keefe, Patrick Radden, 1976-
Published
New York : Doubleday, [2021]
2021
Location
MEDICAL >> CT274.S175 K44 2021
SML, Stacks, LC Classification >> CT274.S175 K44 2021 (LC)
Format
Books
15.
Innovation dynamics and policy in the energy sector building global energy markets, institutions, public policy, technology and culture on the Texan innovation example
Author
Holloway, Milton L.
Published
London : Academic Press, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
16.
Innovation dynamics and policy in the energy sector building global energy markets, institutions, public policy, technology and culture on the Texan innovation example
Author
Holloway, Milton L.
Published
London : Academic Press, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
17.
International journal of management, marketing, and decision sciences
Published
Ruston, Louisiana : Academy of Business and Public Administration Disciplines, 2021-
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
18.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
20.
Dow on how B2B differs
Published
New York, NY : Wall Street Journal, 2020.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
21.
The emergence of practitioner-scholar research
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Rock the tech stage : how the best speakers in tech present ideas and pitch products
Author
Santolalla, Oscar
Published
[Berkeley, CA] : Apress, [2020]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
The skeptic's guide to sports science : confronting myths of the health and fitness industry
Author
Tiller, Nicholas B.
Published
New York : Routledge, Taylor & Francis Group, 2020.
©2020
Location
MARX LIBRARY >> GV558 .T55 2020 (LC)
Format
Books
24.
Tourism, hospitality and digital transformation : strategic management aspects
Published
Abingdon, Oxon ; New York, NY : Routledge, 2020.
© 2020
Location
SML, Stacks, LC Classification >> G155.A1 T589178 2020 (LC)
Format
Books
25.
Account-Based Marketing and Sales : How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
Author
Golec, Chris
Published
Newark : John Wiley & Sons, Incorporated, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online