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Creatures of politics media, message, and the American presidency

Title
Creatures of politics [electronic resource] : media, message, and the American presidency / Michael Lempert and Michael Silverstein.
ISBN
9780253007568
9780253007452 (cloth : alk. paper)
9780253007520 (pbk. : alk. paper)
Published
Bloomington, Ind. : Indiana University Press, 2012. (Baltimore, Md. : Project MUSE, 2012)
Physical Description
1 online resource (284 p.)
Local Notes
Access is available to the Yale community.
Notes
Description based on print version record.
Access and use
Access restricted by licensing agreement.
Variant and related titles
Project MUSE - UPCC 2010-2012 Current Complete Collection Bundle.
Project MUSE - UPCC 2012 Current Complete Collection.
Project MUSE - UPCC 2012 Political Science and Policy Studies Collection.
UPCC book collections on Project MUSE.
Format
Books / Online
Language
English
Added to Catalog
October 25, 2012
Bibliography
Includes bibliographical references and index.
Contents
Introduction: "message" is the medium
Getting it "ju
st right!"
Addressing "the issues"
Ethno-blooperology
Unflipping the flop
The message in hand
What goes around.
Also listed under
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