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Zen and the art of business communication : a step-by-step guide to improving your business writing skills

Title
Zen and the art of business communication : a step-by-step guide to improving your business writing skills / Susan L. Luck.
ISBN
9781606499573
9781606499566
Edition
First edition.
Publication
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
Physical Description
1 online resource (188 pages)
Local Notes
Access is available to the Yale community.
Notes
Title from PDF title page (viewed on August 29, 2016).
Access and use
Access restricted by licensing agreement.
Summary
In today's online world, our professional image depends on our ability to communicate. Whether we're communicating by email, text, social media, written reports, or presentations, how we use our words often determines how others view us. This book offers tips and techniques that can improve anyone's professional image. It covers how to analyze your multiple audiences and strategies for communicating your message effectively for each; structuring your message for greatest readability and effect; persuasion and tone; and how to face your own fears of writing. The content is delivered in a simple, clear style that reflects the Zen approach of the title, perfect for both the entry-level employee and the seasoned executive.
Variant and related titles
ProQuest ebook central.
Other formats
Print version:
Format
Books / Online
Language
English
Added to Catalog
July 02, 2018
Series
Corporate communication collection.
Corporate communication collection,
Bibliography
Includes bibliographical references (pages 183-184) and index.
Contents
1. Introduction
2. Honor focus
3. Honor purpose and identity
4. Honor your goals
5. Honor the audience
6. Honor the structure
7. Honor clarity
8. Embrace the fear
9. Honor the reader
10. Honor the positive
11. Honor the concrete
12. Honor the definite
13. Respect the flow
14. Honor truth
15. Know the devil in the details
References
Index.
Citation

Available from:

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