chapter Introduction
Gender and entrepreneurship as entwined practices
part 1 How a gender approach to entrepreneurship differs from the study of women entrepreneurs
chapter Entrepreneur-mentality
chapter 2 Gender as a social practice, entrepreneurship as a form of masculinity: a theoretical framework Gender: a situated performance in the intersections between
A theoretical framework
chapter The symbolics of masculinities: entrepreneurship as a form of masculinity
part 3 Doing and saying gender: a methodological framework Re?exive ethnography: from the red notebook to the
A methodological framework
chapter Re?exive ethnography: from the red notebook to the toolbox
chapter 4 Company ethnographies
The gendering of entrepreneurship and the enterprising of gender
chapter Frau Kitchens: a matter of honour?
chapter Atlantis: does heterosexuality matter?
chapter Conclusions
chapter 5 Gender and entrepreneurship as discursive practices The ingredients of entrepreneurship: risk, money,
chapter A normal woman entrepreneur?
chapter 6 Doing family while doing gender and business
Concluding remarks.