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Mission-based marketing : positioning your not-for-profit in an increasingly competitive world
Title
Mission-based marketing : positioning your not-for-profit in an increasingly competitive world / Peter C. Brinckerhoff.
ISBN
0471237183 (CLOTH : alk. paper)
Edition
2nd ed.
Published
Hoboken, NJ : Wiley, c2003.
Physical Description
1 online resource
Variant and related titles
Internet Archive collection.
Format
Books
Language
English
Added to Catalog
May 07, 2020
Series
The mission-based management series
Bibliography
Includes bibliographical references (p. 233-236) and index.
Subjects
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