Intro
The customer wins!
Where is value now and next?
Business model shift
How to use this book
From normal to new normal
From products to services
From shareholder to stakeholder
From physical to digital
From pipeline to platform
From incremental to exponential
From linear to circular
Conclusion
Where value is shifting!
How to drive your own shift
Business model growth curve
Alibaba's growth curve
Trends
Creating the right ecosystem
References
The makers
The contributors
What's your shift?