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Medical communications principles and best practice

Title
Medical communications [electronic resource] : principles and best practice / Hannah Polson.
Published
London : Henry Stewart Talks, 2019.
Physical Description
1 online resource (1 streaming video file (40 min.) : color, sound).
Local Notes
Access is available to the Yale community.
Notes
Animated audio-visual presentation with synchronized narration.
Title from title frames.
Access and use
Access restricted by licensing agreement.
Variant and related titles
Henry Stewart talks.
Format
Images / Online / Video & Film
Language
English
Added to Catalog
September 17, 2024
Series
Henry Stewart talks. Biomedical & life sciences collection.
The biomedical & life sciences collection,
Contents
Contents: Overview: what is "medical communications"
Understanding your audience (scientific community, regulatory authorities, payers, doctors, nurses, patients and PAGs, pharmaceutical companies)
Finding out what there is to know and where the information is coming from
Possible channels to provide the information to our audience
Why we do what we do.
Publisher's number
5144 Henry Stewart Talks
Subjects (Medical)
Communication.
Drug Industry - organization & administration.
Health Information Systems.
Health Personnel - organization & administration.
Knowledge.
Physicians.
Citation

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