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Marketing research : a South African approach

Title
Marketing research : a South African approach / J.H. Martins, M. Loubser and H. de J. van Wyk, ed.
Edition
1st ed., 2nd impression rev.
Published
Pretoria : University of South Africa, 1999 printing.
Physical Description
viii, 615 p. : ill. ; 22 cm.
Format
Books
Language
English
Added to Catalog
June 01, 2002
Bibliography
Includes bibliographical references and index.
Citation

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