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Marketing research : an international approach
Author
Title
Marketing research : an international approach / Marcus J. Schmidt, Svend Hollensen.
ISBN
0273646354 (alk. paper)
9780273646358
Published
Harlow, England ; New York : Prentice Hall/Financial Times, 2006.
Physical Description
xiv, 613 p. : ill. ; 25 cm.
Format
Books
Language
English
Added to Catalog
March 07, 2007
Bibliography
Includes bibliographical references and index.
Subjects
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