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The hyperlinked society : questioning connections in the digital age

Title
The hyperlinked society : questioning connections in the digital age / Joseph Turow and Lokman Tsui, editors.
ISBN
9780472070435 (cloth : alk. paper)
0472070436 (cloth : alk. paper)
9780472050437 (pbk. : alk. paper)
0472050435 (pbk. : alk. paper)
Published
Ann Arbor : University of Michigan Press : University of Michigan Library, c2008.
Physical Description
319 p. : ill., maps ; 24 cm.
Notes
"Digital culture books"--Ser. t.p.
Format
Books
Language
English
Added to Catalog
January 26, 2009
Bibliography
Includes bibliographical references (p. 289-303) and index.
Contents
Introduction: on not taking the hyperlink for granted / Joseph Turow
Structuring a marketplace of attention / James G. Webster
The hyperlink as organizing principle / Alexander Halavais
Hyperlinking and the forces of "massification" / Philip M. Napoli
The hyperlink in newspapers and blogs / Lokman Tsui
The role of expertise in navigating links of influence / Eszter Hargittai
Google, links, and popularity versus authority / Seth Finkelstein
The hyperlinked news organization / Martin Nisenholtz
How hyperlinks ought to change the advertising business / Tom Hespos
Hyperlinks and marketing insight / Stacey Lynn Schulman
Hyperlinking and advertising strategy / Eric Picard
From hyperlinks to hyperties / Marc A. Smith
The morality of links / David Weinberger
Linked geographies: maps as mediators of reality / Stefaan G. Verhulst
Will peasants map? Hyperlinks, map mashups, and the future of information / Jeremy W. Crampton
The social hyperlink / Lada A. Adamic
Are hyperlinks "weak ties"? / Markus Prior
What is the online public sphere good for? / Matthew Hindman.
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