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Subject: "Consumer behavior."
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1.
Laddering unlocking the potential of consumer behavior
Author
Holtzclaw, Eric, 1973-
Published
Hoboken, N.J. : John Wiley & Sons, Inc., 2013.
Online
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Yale Internet Resource >> None
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2.
Consumer behavior
Published
New York : Nova Science Publishers, c2009.
Online
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Yale Internet Resource >> None
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3.
Consumer behavior
Author
Kumra, Rajeev
Published
Mumbai : Himalaya Pub. House, 2007.
Online
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Yale Internet Resource >> None
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4.
Understanding the consumer
Author
Szmigin, Isabelle
Published
London ; Thousand Oaks : Sage Publications, 2003.
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5.
Management research news Vol. 29, No. 1/2, Marketplace behaviour of Malaysian consumers
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
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Yale Internet Resource >> None
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6.
User acceptance testing a step-by-step guide
Author
Hambling, Brian
Published
Swindon : BCS, 2013.
Online
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Yale Internet Resource >> None
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7.
Consumer behaviour and marketing research (text and cases)
Author
Nair, Suja R.
Published
Mumbai [India] : Himalaya Pub. House, 2009.
Online
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Yale Internet Resource >> None
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8.
Consumer behaviour and advertising management
Author
Khan, Matin A.
Published
New Delhi : New Age International (P) Ltd., Publishers, c2006.
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Yale Internet Resource >> None
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9.
Consumer empowerment
Published
Bradford, England : Emerald Group Publishing, c2006.
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Yale Internet Resource >> None
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10.
Customer loyalty, retention, and customer relationship management
Published
Bradford, England : Emerald Group Publishing, c2006.
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Yale Internet Resource >> None
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11.
Geomarketing methods and strategies in special martketing
Author
Cliquet, Gérard
Published
London : ISTE Ltd. ; Newport Beach, Calif. : ISTE USA, 2006.
Online
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Yale Internet Resource >> None
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12.
Journal of product & brand management, featuring pricing strategy & practice Vol. 14, No. 6, Behavioral pricing
Published
Bradford, England : Emerald Group Publishing, c2005.
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Yale Internet Resource >> None
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13.
Extending the food desert debate
Published
[Bradford, England] : Emerald Group Pub., 2004.
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14.
The active consumer novelty and surprise in consumer choice
Published
London ; New York : Routledge, 1998.
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15.
Luxury China market opportunities and potential
Author
Chevalier, Michel, 1943-
Published
Singapore ; Hoboken, N.J. : John Wiley & Sons (Asia), 2010.
Online
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Yale Internet Resource >> None
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16.
Decoded the science behind why we buy
Author
Barden, Phil
Published
Chichester, West Sussex : John Wiley & Sons Ltd., 2013.
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Yale Internet Resource >> None
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17.
How collages reveal your deepest thoughts a guide to consumers' minds
Author
Pachler, Philipp
Published
Hamburg : Anchor Academic Pub., 2013.
Online
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Location
Yale Internet Resource >> None
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18.
Slow down, sell faster! understand your customer's buying process and maximize your sales
Author
Davis, Kevin
Published
New York : American Management Association, 2011.
Online
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Location
Yale Internet Resource >> None
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19.
Emotions, advertising and consumer choice
Author
Hansen, Flemming
Published
[Denmark] : Copenhagen Business School Press, 2007.
Online
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Yale Internet Resource >> None
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20.
Journal of product and brand management. Volume 16, Number 7, Behavioral pricing
Published
Bradford : Emerald Insight, c2007.
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Yale Internet Resource >> None
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21.
Preference pollution how markets create the desires we dislike
Author
George, David (David L.)
Published
Ann Arbor : University of Michigan Press, 2004.
Online
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Yale Internet Resource >> None
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22.
Entrepreneur magazine's 103 start-up marketing tips
Author
Lesonsky, Rieva
Published
Irvine, CA : Entreprenuer Media, 2001.
Online
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Yale Internet Resource >> None
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23.
Get the word out Entrepreneur magazine's 98 marketing tips for promoting your business
Published
Irvine, Calif. : Entreprenuer Media, c2001.
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24.
Grow right Entrepreneur magazine's 102 marketing tips for growing businesses
Published
Irvine, Calif. : Entreprenuer Media, c2001.
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25.
Start right Entrepreneur magazine's 103 start-up marketing tips
Published
Irvine, Calif. : Entreprenuer Media, c2001.
Online
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Location
Yale Internet Resource
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26.
Strategic success advanced marketing tips
Published
Irvine, Calif. : Entreprenuer, c2001.
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27.
Consumer value a framework for analysis and research
Published
London ; New York : Routledge, 1999.
Online
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Yale Internet Resource >> None
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28.
The semiotics of consumption interpreting symbolic consumer behavior in popular culture and works of art
Author
Holbrook, Morris B.
Published
Berlin ; New York : Mouton de Gruyter, 1993.
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Yale Internet Resource >> None
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29.
Social networks and their economics influencing consumer choice
Author
Birke, Daniel
Published
Hoboken : Wiley, 2013.
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30.
Advertising types, trends and controversies
Published
New York : Nova Science Publishers, c2012.
Online
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Yale Internet Resource >> None
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31.
Product innovation toolbox a field guide to consumer understanding and research
Published
Hoboken, NJ : Wiley-Blackwell, 2012.
Online
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Yale Internet Resource >> None
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32.
Virtual social identity and consumer behavior
Published
Armonk, N.Y. : M.E. Sharpe : Society for Consumer Psychology, c2009.
Online
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Yale Internet Resource >> None
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33.
Digital marketing global strategies from the world's leading experts
Author
Wind, Yoram
Published
New York : Wiley, c2001.
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34.
Corporate management, corporate social responsibility and customers an empirical investigation
Author
Löber, Heike
Published
Hamburg : Diplomica Verlag, 2012.
Online
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Yale Internet Resource >> None
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35.
Cinderella dreams the allure of the lavish wedding
Author
Otnes, Cele
Published
Berkeley : University of California Press, c2003.
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36.
Domesticating the world African consumerism and the genealogies of globalization
Author
Prestholdt, Jeremy
Published
Berkeley : University of California Press, c2008.
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Yale Internet Resource >> None
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37.
Marketing and multicultural diversity
Published
Aldershot, England ; Burlington, VT : Ashgate, c2006.
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Yale Internet Resource >> None
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38.
Tourism behavior travelers' decisions and actions
Author
March, Roger
Published
Wallingford, Oxfordshire, UK ; Cambridge, MA : CABI Pub., 2005.
Online
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Yale Internet Resource >> None
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39.
Consumer boycotts effecting change through the marketplace and the media
Author
Friedman, Monroe
Published
New York : Routledge, 1999.
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Yale Internet Resource >> None
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40.
An investigation on contemporary consumer resistance how Web 2.0 makes consumers powerful
Author
König, Martin
Published
Hamburg : Diplomica Verlag, 2012.
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Yale Internet Resource >> None
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41.
Decoding the new consumer mind : how and why we shop and buy
Author
Yarrow, Kit, 1958-
Published
San Francisco, California : Jossey-Bass, 2014.
©2014
Online
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Yale Internet Resource >> None
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42.
Next generation finance : adapting the financial services industry to changes in technology, regulation and consumer behaviour
Published
Petersfield, Hampshire : Harriman House Ltd., 2013.
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Yale Internet Resource >> None
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43.
Olive-oil purchase behaviour culture and food habits
Author
Gázquez-Abad, Juan Carlos
Published
New York : Nova Science Publishers, Inc., c2010.
Online
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Location
Yale Internet Resource >> None
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44.
Boom marketing to the ultimate power consumer--the baby boomer woman
Author
Brown, Mary, 1959-
Published
New York : American Management Association, c2006.
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Yale Internet Resource >> None
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45.
New woman hybridities feminity, feminism and international consumer culture, 1880-1930
Published
London ; New York : Routledge, 2004.
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Yale Internet Resource >> None
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46.
Explorations in the sociology of consumption fast food, credit cards and casinos
Author
Ritzer, George
Published
London ; Thousand Oaks, Calif. : SAGE, 2001.
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47.
Stated choice methods : analysis and applications
Author
Louviere, Jordan J.
Published
Cambridge, UK ; New York, NY, USA : Cambridge University Press, 2000.
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48.
Demand system specification and estimation
Author
Pollak, Robert A., 1938-
Published
New York : Oxford University Press, 1992.
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Location
Yale Internet Resource >> None
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49.
Advertising and consumer citizenship gender, images, and rights
Author
Cronin, Anne M., 1967-
Published
London : Routledge, 2000.
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50.
The buying brain secrets of selling to the subconscious mind
Author
Pradeep, A. K., 1963-
Published
Hoboken, NJ : Wiley ; Chichester : John Wiley [distributor], c2010.
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Location
Yale Internet Resource >> None
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