Clear Search

Books+ Search Results

Subject: "Industrial marketing."
Subject: Is
Is Is Not
Management

Advanced Search

Basic Search
Help
Add a row
Reset

Limit results by

Show Online Results Only
Online Results (15)
1.
A customer-oriented manager for B2B services
Author
Mathieu, Valérie
Published
London, UK : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
2.
Account-Based Marketing and Sales : How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
Author
Golec, Chris
Published
Newark : John Wiley & Sons, Incorporated, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Account-based marketing : how to target and engage the companies that will grow your revenue
Author
Golec, Chris
Published
Hoboken, New Jersey : Wiley, [2019]
©2019
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Business-to-business marketing management : strategies, cases and solutions
Published
Bingley, UK : Emerald Group Pub., c2012.
Location
Library Shelving Facility (LSF) >> HF5410 .A36 18 (LC)
Format
Books
5.
Business marketing : an interaction and network perspective
Published
Boston : Kluwer Academic Publishers, c1995.
Location
Library Shelving Facility (LSF) >> HF5415.1263 B865X 1995 (LC)
Format
Books
6.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Location
Library Shelving Facility (LSF) >> HF5415.13 H87X 1992 (LC)
Format
Books
7.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
8.
Industrial marketing management and controls
Author
Williams, L. A. (Leonard Ainslie), 1909-
Published
New York : American Elsevier Pub. Co., 1968 [c1967]
Location
Library Shelving Facility (LSF) >> Nfg49 967Vv
Format
Books
9.
Managing services marketing : text and readings
Author
Bateson, John E. G.
Published
Fort Worth : Dryden Press, c1995.
Location
Library Shelving Facility (LSF) >> HD9980.5 B38X 1995 (LC)
Format
Books
10.
Managing services marketing : text and readings
Author
Bateson, John E. G.
Published
Fort Worth : Dryden Press, c1995.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
11.
Journal of business market management
Published
[Wiesbaden?] : Gabler Verlag, ©2007-
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
12.
Industrial marketing management
Published
New York [etc.] Elsevier North-Holland.
Online
Online version:
Location
Library Shelving Facility (LSF) >> Shelved by title
Format
Journals & Newspapers
13.
Pakistan company updates
Published
Lahore, Pakistan : Plus Media Solutions
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
14.
International journal of management, marketing, and decision sciences
Published
Ruston, Louisiana : Academy of Business and Public Administration Disciplines, 2021-
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
15.
Industrial purchasing strategies : recommendations for purchasing and marketing managers
Author
Woodside, Arch G.
Published
Lexington, Mass. : Lexington Books, c1987.
Location
SML, Stacks, LC Classification >> HD39.5 W66 1987 (LC)
Format
Books
16.
Services marketing and management
Author
Gilmore, Audrey
Published
London ; Thousand Oaks, Calif. : Sage Publications, 2003.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
17.
Competing in a deregulated or volatile market
Author
Wright, Lauren K.
Published
Cambridge, Mass. (1000 Massachusetts Ave., Cambridge, Mass. 02138) : Marketing Science Institute, [1987]
Location
Library Shelving Facility (LSF) >> HD9980.5 W74 1987 (LC)+ Oversize
Format
Books
18.
Strategic management and marketing in the service sector
Author
Grönroos, Christian, 1947-
Published
Cambridge, Mass. (1000 Massachusetts Ave., Cambridge, Mass. 02138) : Marketing Science Institute, c1983.
Location
Library Shelving Facility (LSF) >> HD9980.5 G76 (LC)+ Oversize
Format
Books
19.
IT-Unternehmensarchitektur : Von der Geschäftsstrategie zur optimalen IT-Unterstützung
Author
Keller, Wolfgang
Published
dpunkt.verlag, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
20.
Industrial marketing management
Published
[New York, NY] : Elsevier Science Inc.
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
21.
Account based marketing for dummies
Author
Vajre, Sangram
Published
Hoboken, NJ : John Wiley & Sons, [2016]
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Busting silos
Author
Carpio, Hillary
Published
[Place of publication not identified] : Ascent Audio, 2023.
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
23.
Innovations in services marketing and management : strategies for emerging economies
Published
Hershey, PA : Business Science Reference, [2014]
Location
MARX Library >> HD9980.5 .I572X 2014 (LC) Oversize
Format
Books
24.
Personalization data-driven print and Internet communications
Author
Sorce, Patricia A., 1950-
Published
Rochester, NY : RIT Cary Graphic Arts Press, c2009. (Baltimore, Md. : Project MUSE, 2013)
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Services marketing : people, technology, strategy
Author
Lovelock, Christopher H.
Published
Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007.
Online
Table of contents only
Location
Request for delivery to any Yale Library >> HF5415.13 .L5883X 2007 (LC) Oversize
MARX Library >> HF5415.13 .L5883X 2007 (LC) Oversize
Format
Books