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1.
Abnehmerqualifizierung als Instrument des Technologie-Marketing : Personalentwicklung beim Kunden- eine Herausforderung für Anbieter innovativer Technologien
Published
Berlin : E. Schmidt, c1987.
Location
Library Shelving Facility (LSF) >> HF5415.1263 .A35 1987 (LC)
Format
Books
2.
Account-Based Marketing and Sales : How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
Author
Golec, Chris
Published
Newark : John Wiley & Sons, Incorporated, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Account based marketing for dummies
Author
Vajre, Sangram
Published
Hoboken, NJ : John Wiley & Sons, [2016]
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Account-based marketing : how to target and engage the companies that will grow your revenue
Author
Golec, Chris
Published
Hoboken, New Jersey : Wiley, [2019]
©2019
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Add value to your service : the key to success
Author
Services Marketing Conference (6th : 1987 : San Diego, Calif.)
Published
Chicago, Ill. : American Marketing Association, [1987]
Location
Library Shelving Facility (LSF) >> HD9980.5 S43 1987 (LC)+ Oversize
Format
Books
6.
Advances in business marketing
Published
Greenwich, Conn. : JAI Press, c1986-c1990.
Location
Library Shelving Facility (LSF) >> HF5410 A36 (LC)
Format
Journals & Newspapers
7.
Advances in business marketing & purchasing
Published
Greenwich, Conn. : JAI Press, c1992-
Location
Library Shelving Facility (LSF) >> HF5410 A36 (LC)
Format
Journals & Newspapers
8.
Advances in social media for travel, tourism and hospitality new perspectives, practice and cases
Published
Abingdon, Oxon ; New York, NY : Routledge, an imprint of the Taylor & Francis Group, 2018.
Location
SML, Stacks, LC Classification >> G155.A1 A279 2018 (LC)
Format
Books
9.
Advertising age's business marketing
Published
Chicago, Ill. : Crain Communications, ©1994-©1999.
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
10.
Advertising age's business marketing
Published
Chicago : Crain Communications, 1994-
Location
SML, Microform (Non-Circulating) >> Fiche filed as Business Marketing
Format
Journals & Newspapers / Microforms
11.
The AMA handbook of marketing for the service industries
Published
New York, NY : American Management Association, c1991.
Location
Library Shelving Facility (LSF) >> HD9980.5 A53X 1991 (LC)
Format
Books
12.
The AMA handbook of marketing for the service industries
Published
New York, NY : American Management Association, c1991.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
13.
The American reaper : harvesting networks and technology, 1830-1910
Author
Winder, Gordon M.
Published
Farnham, Surrey ; Burlington, VT : Ashgate, c2012.
Location
SML, Stacks, LC Classification >> TJ1485 .W56X 2012 (LC)
Format
Books
14.
L'analisi dell'innovazione nei servizi professionali
Author
Tomo, Andrea
Published
Turin, Italy : G. Giappichelli Editore, 2016.
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
15.
Applied marketing analytics using R
Author
Yildirim, Gokhan
Published
Thousand Oaks, Calif. : SAGE, 2023.
Location
MARX Library >> HF5415.1263 .Y553 2023 (LC)
Format
Books
16.
B2B : an emerging e-frontier for small business : forum before the Committee on Small Business, One Hundred Sixth Congress, second session, May 18, 2000
Author
United States. Congress. Senate. Committee on Small Business
Published
Washington : U.S. G.P.O. : For sale by the Supt. of Docs., Congressional Sales Office, U.S. G.P.O., 2000.
Location
Library Shelving Facility (LSF) >> Y 4.SM 1/2:S.HRG.106-707
Format
Books
17.
B2B : an emerging e-frontier for small business : forum before the Committee on Small Business, United States Senate, One Hundred Sixth Congress, second session, May 18, 2000
Author
United States. Congress. Senate. Committee on Small Business
Published
Washington : U.S. G.P.O. : For sale by the Supt. of Docs., Congressional Sales Office, U.S. G.P.O., 2000.
Online
4.SM 1/2:S.HRG.106-707
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
18.
B2B digital marketing
Author
Miller, Michael, 1958-
Published
Indianapolis : Que, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
B2Bmarketing biz
Published
[Warren, R.I.] : Marketingsherpa
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
20.
Beat accelerating customer expectations with Trend-driven innovation
Author
Mason, Henry
Published
Hoboken, NJ : Wiley, 2015.
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
Bericht zu einer Motivstudie über das Image der Alusuisse : Report
Published
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Bericht zu einer Motivstudie über das Image der Alusuisse : Report
Published
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
Bigger business in piece goods with more profit
Author
Appelbaum, Nat
Published
New York : Merchandising Division, National Retail Merchants Association, 1963.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
24.
Branding illness
Published
[Brooklyn, New York] : [Distributed by] Icarus Films, [2011]
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
25.
Brand management for international hotels
Author
Patricia, Maria
Published
Chandni Chowk, Delhi : Global Media, 2009.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
26.
The brand reporter
Published
New Delhi, India : Athena Information Solutions
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
27.
B to B
Published
Chicago, Ill. : Crain Communications
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
28.
B to B.
Published
Chicago, Ill. : Crain Communications, c2000-
Location
MARX Library, Current Journals >> Shelved by title
Format
Journals & Newspapers
29.
B to B
Published
Chicago, Ill. : Crain Communications, c2000-
Location
SML, Microform (Non-Circulating) >> Fiche filed as Business Marketing
Format
Journals & Newspapers / Microforms
30.
Building tourism knowledge through quantitative analysis the legacy of Josef Mazanec
Published
[Bradford] : Emerald Insights, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
31.
Business development for dummies
Author
Kennedy, Anna
Published
Chichester, West Sussex : John Wiley and Sons, Inc., 2015.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
32.
Business, industrial marketing and uncertainty
Published
[Bradford, England] : Emerald Group Publishing Limited, 2016.
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
33.
Business marketing
Published
[Chicago, Ill. : Crain Communications, c1983-
Location
SML, Microform (Non-Circulating) >> Shelved by title
Format
Journals & Newspapers / Microforms
34.
Business marketing : an interaction and network perspective
Published
Boston : Kluwer Academic Publishers, c1995.
Location
Library Shelving Facility (LSF) >> HF5415.1263 B865X 1995 (LC)
Format
Books
35.
Business marketing face to face the theory and practice of B2B
Author
Fill, Chris
Published
Oxford : Goodfellow Publishers Ltd., 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
36.
Business marketing in the decade ahead the key challenges we face
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
37.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Location
Library Shelving Facility (LSF) >> HF5415.13 H87X 1992 (LC)
Format
Books
38.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
39.
Business networks in Japan : supplier-customer interaction in product development
Author
Laage-Hellman, Jens
Published
London ; New York : Routledge, 1997.
Location
Library Shelving Facility (LSF) >> HF5415.1263 L3X 1997 (LC)
Format
Books
40.
Business networks in Japan supplier-customer interaction in product development
Author
Laage-Hellman, Jens
Published
London ; New York : Routledge, 1997.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
41.
Business practices of energy technology exporters : case studies
Published
Sacramento, CA : California Energy Commission, [1987?]
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
42.
Business-to-business direct marketing : proven direct response methods to generate more leads and sales
Author
Bly, Robert W.
Published
Lincolnwood, Ill. : NTC Business Books, c1993 (1994 printing)
Location
Library Shelving Facility (LSF) >> HF5415.1263 B58X 1993 (LC)
Format
Books
43.
Business-to-business marketing / by: Richard K. Miller and Kelli Washington
Published
Loganville, GA : Richard K. Miller & Associates, [2014]-
Miramar, FL : Richard K. Miller & Associates
Online
Online resource, archived issues
Online resource, current year if available
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
44.
Business-to-business marketing in Latin America
Published
Bradford, England : Emerald Group Publishing, c2004.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
45.
Business-to-business marketing management : strategies, cases and solutions
Published
Bingley, UK : Emerald Group Pub., c2012.
Location
Library Shelving Facility (LSF) >> HF5410 .A36 18 (LC)
Format
Books
46.
Business-to-business marketing practices in China
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
47.
Business to business services multiple markets and multi-disciplinary perspectives for the twenty-first century
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
48.
Busting silos
Author
Carpio, Hillary
Published
[Place of publication not identified] : Ascent Audio, 2023.
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
49.
Các cam kết WTO về dịch vụ phân phối : những vấn đề đặt ra đối với Việt Nam
Author
Hội thảo khoa học "Các cam kết WTO về dịch vụ phân phối: những vấn đề đặt ra đối với Việt Nam" (2010 : Hanoi, Vietnam), author
Published
Hà Nội : Nhà xuất bản Thống kê, 2010.
Location
Library Shelving Facility (LSF) >> HF5415.129 .H65X 2010 (LC)
Format
Books
50.
Catch of the day : choosing seafood for healthier oceans
Author
Halweil, Brian
Published
Washington, D.C. : Worldwatch Institute, c2006.
Location
Library Shelving Facility (LSF) >> HC79 E5 W675 172 (LC)
Format
Books
51.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
52.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
53.
Celebrating 20 years of publishing B2B research
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
54.
Challenging business relationships
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
55.
Chemical marketing in the competitive sixties : a collection of papers comprising the Symposium on Chemical Marketing in the Competitive Sixties, presented before the Division of Chemical Marketing and Economics at the 136th national meeting of the American Chemical Society, Atlantic City, N.J., September 1959
Published
Washington, DC : American Chemical Society, 1959.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
56.
Class & industrial marketing
Published
[Chicago : G.D. Crain, 1927-1933]
Online
v.17 no.5 Mar 1927
v.17 no.6-12 Apr-Oct 1927
v.18 no.1-6 Nov 1927-Apr 1928
v.18 no.7-12 May-Oct 1928
v.19 no.1-6 Nov 1928-Apr 1929
Location
HathiTrust Digital Library >> Online Resource
Format
Journals & Newspapers / Online
57.
Class : industrial & trade advertising
Online
Online journal
Location
HathiTrust Digital Library >> Online Resource
Format
Journals & Newspapers / Online
58.
The Coca-Cola bottle
Published
London, England : BBC, 1987.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
59.
The Coca-Cola bottle
Published
London, England : BBC, 1987.
Online
Online video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
60.
The Cola conquest. 1, A classic marketing story
Published
London, England : TV Choice, 2008.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
61.
The Cola conquest. 2, How Coca-Cola took over the world
Published
London, England : TV Choice, 2008.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
62.
Comments on Christian Grönroos' Strategic management and marketing in the service sector
Author
Bernhardt, Kenneth L., 1944-
Published
Cambridge, Mass. (1000 Massachusetts Ave., Cambridge, Mass. 02137) : Marketing Science Institute, c1983.
Location
Library Shelving Facility (LSF) >> HD9980.5 G762 B47 (LC)+ Oversize
Format
Books
63.
Commercializing successful biomedical technologies : basic principles for the development of drugs, diagnostics and devices
Author
Mehta, Shreefal S.
Published
Cambridge : Cambridge University Press, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
64.
Competing in a deregulated or volatile market
Author
Wright, Lauren K.
Published
Cambridge, Mass. (1000 Massachusetts Ave., Cambridge, Mass. 02138) : Marketing Science Institute, [1987]
Location
Library Shelving Facility (LSF) >> HD9980.5 W74 1987 (LC)+ Oversize
Format
Books
65.
Competitive Productivity (CP) As Competitive Strategy for Hospitality, Tourism and Airline Businesses
Author
Okumus, Fevzi
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2021.
©2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
66.
Complete B2B online marketing
Author
Ginty, Maura
Published
Hoboken, N.J. : J. Wiley & Sons, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
67.
Complete B2B online marketing
Published
Hoboken, N.J. : John Wiley & Sons, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
68.
The complete guide to B2B marketing : new tactics, tools, and techniques to compete in the digital economy
Author
King, Kim Ann
Published
Upper Saddle River, New Jersey : Pearson Education, [2015]
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
69.
Contemporary wine marketing and supply chain management : a global perspective
Author
Flint, Daniel J.
Published
Houndmills, Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2016.
©2016
Location
MARX Library >> HD9370.5 F55 2016 (LC)
Format
Books
70.
Convict Labor hearings before the United States Senate Committee on Interstate Commerce, Seventieth Congress, first session, on Feb. 7, 8, 9, 17, 1928
Author
United States. Congress. Senate. Committee on Interstate Commerce
Published
Washington : U.S. G.P.O., 1928.
Location
SML, Microform (Non-Circulating) >> CIS Hrgs MF Gp 1--S296-2
Format
Books / Microforms
71.
Convict Labor hearings before the United States Senate Committee on Interstate Commerce, Seventieth Congress, first session, on Feb. 7, 8, 9, 17, 1928
Author
United States. Congress. Senate. Committee on Interstate Commerce
Published
Washington : U.S. G.P.O., 1928.
Online
Online resource
Location
Yale Internet Resource >> None
Format
Books / Online
72.
A creative problem analysis and a proposal for a motivational research study on Gibbons beer : Proposal
Published
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
73.
Cultivating extreme art cinema : text, paratext and home video culture
Author
Hobbs, Simon
Published
Edinburgh : Edinburgh University Press, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
74.
A customer-oriented manager for B2B services
Author
Mathieu, Valérie
Published
London, UK : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
75.
The cut flower industry : an analysis of its growth potential
Author
Deloach, D. B.
Published
[Berkeley] : University of California, Division of Agricultural Sciences, Agricultural Experiment Station : Giannini Foundation of Agricultural Economics, [1959]
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
76.
Dalle storie alla storia d'impresa : memoria, comunicazione, heritage
Author
Martino, Valentina
Published
[Acireale] : Bonanno editore, [2013]
Location
Library Shelving Facility (LSF) >> HD2864 .M37X 2014 (LC)
Format
Books
77.
Data warehousing and business intelligence for e-Commerce
Author
Simon, Alan R.
Published
San Francisco : Morgan Kaufmann, ©2001.
©2001
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
78.
Data warehousing and business intelligence for e-Commerce
Author
Simon, Alan R.
Published
San Francisco : Morgan Kaufmann, ©2001.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
79.
Deep knowledge of B2B relationships within and across borders
Published
United Kindom : Emerald, 2013
Location
MARX Library >> HF5410 .A36 20 (LC)
Format
Books
80.
Die deutsche Windindustrie auf dem internationalen Markt : Erfolgsfaktoren für Unternehmen
Author
Keller, Sarina
Published
München : Oekom, [2014]
Location
Library Shelving Facility (LSF) >> HD9502.5.W553 G37 2014 (LC)
Format
Books
81.
Developing insights on branding in the B2B context : case studies from business practice
Published
Bingley : Emerald Publishing Limited, 2018.
Location
MARX Library >> HF5415.1263 .D484 2018 (LC)
Format
Books
82.
Development of recycling markets : hearings before the Subcommittee on Transportation and Hazardous Materials of the Committee on Energy and Commerce, House of Representatives, One Hundred Second Congress, first session, June 13 and 19, 1991
Author
United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Transportation and Hazardous Materials
Published
Washington : U.S. G.P.O. : For sale by the U.S. G.P.O., Supt. of Docs., Congressional Sales Office, 1991.
Online
Online book
4.En 2/3:102-42
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
83.
Distribution in Japan
Published
Oxford, England ; New York : Oxford University Press, 2002.
Location
Library Shelving Facility (LSF) >> HF5415.129 D568X 2002 (LC)
Format
Books
84.
Donnez-nous notre luxe quotidien
Author
Haie, Valérie
Published
Paris : Gualino, c2002.
Location
SML, Stacks, LC Classification >> HD9999.L852 H34 2002 (LC)
Format
Books
85.
Dow on how B2B differs
Published
New York, NY : Wall Street Journal, 2020.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
86.
Driving in the fast lane : competitiveness progress in the South African automotive components industry : findings from the 2001 follow-up study
Author
Barnes, Justin
Published
Durban : Industrial Restructuring Project, School of Development Studies (SDS), University of Natal [2001]
Location
SML, Stacks, LC Classification >> HD9710.3.S622 B3734 2001 (LC)+ Oversize
Format
Books
87.
E-Business and supply chain management in the automotive industry : preliminary findings from the Eastern Cape and KwaZulu-Natal Benchmarking Club pilot surveys
Author
Moodley, Sagren
Published
Durban : University of Natal, Industrial Restructuring Project, School of Development Studies (SDS), [2001]
Location
Library Shelving Facility (LSF) >> HD9710 S74 M66 2001 (LC)+ Oversize
Format
Books
88.
Effective client management in professional services : how to build successful client relationships
Author
Berkovi, Jack
Published
Surrey, England ; Burlington, Vermont : Gower Publishing Limited : Gower Publishing Company, 2014.
©2014
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
89.
The emergence of practitioner-scholar research
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
90.
Empire of pain : the secret history of the Sackler dynasty
Author
Keefe, Patrick Radden, 1976-
Published
New York : Doubleday, [2021]
Location
Law Library >> HD9665.95.S175 K444 2021
Format
Books
91.
Empire of pain : the secret history of the Sackler dynasty
Author
Keefe, Patrick Radden, 1976-
Published
New York : Doubleday, [2021]
2021
Location
MEDICAL >> CT274.S175 K44 2021
SML, Stacks, LC Classification >> CT274.S175 K44 2021 (LC)
Format
Books
92.
Entering the 21st century competition policy in the world of B2B electronic marketplaces : a report
Published
Washington, DC : The Commission, 2000.
Online
Adobe Acrobat Reader required
Location
Yale Internet Resource >> None
Format
Books / Online
93.
Entry strategies and growth in foreign markets : texts and cases in the Indian context
Author
Chaudhuri, Shekhar
Published
New Delhi ; New York : Oxford University Press, 2001.
Online
Table of contents
Location
Library Shelving Facility (LSF) >> HF1416 .C43X 2001 (LC)
Format
Books
94.
Essentials of services marketing
Author
Wirtz, Jochen
Published
Singapore : Pearson Education South Asia, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
95.
European journal of marketing Vol. 36, No. 9/10, Market orientation and service firm performance : a research agenda
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
96.
The evolution and role of continuous medical education (CME) integrate education and marketing for a stronger communication strategy
Author
Macelloni, Barbara
Published
London : Henry Stewart Talks, 2009.
Online
Online video
Series
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
97.
Extreme cinema the transgressive rhetoric of today's art film culture
Author
Frey, Mattias
Published
New Brunswick, New Jersey : Rutgers University Press, [2016] (Baltimore, Md. : Project MUSE, 2015)
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
98.
Fair trade chocolate : the Divine story
Published
London, England : TV Choice, 2010.
Online
Streaming video
Location
Yale Internet Resource >> None
Format
Images / Online / Video & Film
99.
Field guide to case study research in business-to -business marketing and purchasing
Published
Bingley, England : Edward Elgar, 2014.
©2014
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
100.
Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing .
Author
Woodside, Arch
Published
Bingley Emerald Group Publishing Limited 2014
Location
MARX Library >> HF5410 A3 2014
Format
Books