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Marketing and the future
Title
Marketing and the future / Donald F. Mulvihill.
ISBN
087757152X
Published
Chicago, IL : American Marketing Association, 1981.
Physical Description
xvi, 79 p. ; 23 cm.
Notes
Proceedings of the American Marketing Association workshop, held October 17-18, 1980, at the Kent State University.
Format
Books
Language
English
Added to Catalog
June 01, 2002
Series
Proceedings series / American Marketing Association
Bibliography
Includes bibliographies.
Subjects
Also listed under
American Marketing Association.
Bookmark As
Citation
